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iRubric: Writing Assignment Grading Rubric

iRubric: Writing Assignment Grading Rubric

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Writing Assignment Grading Rubric 
This rubric is for grading student's written assignments in Marketing Communications
Rubric Code: L5C59X
Ready to use
Public Rubric
Subject: Business  
Type: Writing  
Grade Levels: Undergraduate

Powered by iRubric Criterion
  Substandard

(N/A)

Poor

(N/A)

Fair

(N/A)

Good

(N/A)

Exceptional

(N/A)

Content
40 pts

Substandard

- Content is incomplete.
- Major required topics are lacking or not all included or poorly discussed.
5-10 pts
Poor

- Major criteria is addressed, but not well supported or discussed.
15-20 pts
Fair

- Content is accurate
- Content is mostly complete
25-30pts
Good

- Major points are stated clearly and are well supported.
30-35 pts
Exceptional

- Purpose of the writing is clear & effective.
35-40 pts
Organization & Structure
20 pts

Substandard

- Structure detracts from the message of the writer.
-Assignments are inconsistent.
- Paragraphs are disjointed and lack transition of thoughts.
5 pts
Poor

- Assignments not easy to follow.
- Introductions do not preview all major points.
- Paragraph transitions need improvement.
- 10 pts
Fair

- Structure & content of assignments are clear.
15 pts
Good

Well done, but could have used a bit more polishing.
18 pts
Exceptional

Clear, Concise, and Compelling throughout every assignment
20 pts
Grammar, Punctuation & Spelling
25 pts

Substandard

- Paper contains numerous grammatical, punctuation, and spelling errors.
5-10 pts
Poor

Paper contains some grammatical, punctuation, and spelling errors.
10-15 pts
Fair

- Paper contains few grammatical, and a few punctuation and spelling errors.
15-20 pts
Good

Paper contains very few grammatical, and a few punctuation and spelling errors.
20-23 pts
Exceptional

- Paper contains less than 1-2 errors in grammar, punctuation or spelling.
- Language is clear and precise.
25 pts
Professionalism
15 pts

Substandard

Not professionally presented.
0-3 pts
Poor

Minimal attention to professionalism
5-8 pts.
Fair

Average presentation - not suitable for a job interview.
9-11 pts
Good

Well done, but not at 100% - one more round of tweaking would have helped.
12 -13 pts
Exceptional

Professionally concepted & produced. High level of professionalism & attention to detail.
15 pts



Keywords:
  • Writing







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