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iRubric: Marketing and distribution of a Product rubric

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Marketing and distribution of a Product Marketing and distribution of a Product Students will mention marketing strategies use for their company within the industry. Students will identify the target market(s) and how the marketing plan addresses that target market. Students will then create a 10-minute oral presentation with visual aides required. Rubric Code: P229W43 By JamarJones Ready to use Public Rubric Subject: Business Type: Presentation Grade Levels: Undergraduate

Music Distribution and Technology 100 % Students will present distribution strategies and their technologies for the music industry. Students will identify the target market(s) and how they intend to addresses that target market. Students will then offer a 5 minute oral presentation with visual aides required.
	Good 25 pts	Fair 20 pts	Poor 15 pts
Content & Development	Good - Content is comprehensive, accurate, and persuasive. - Major points are stated clearly and are well supported. - Content and purpose of the presentation are clear.	Fair - Content is not comprehensive and /or persuasive. - Major points are addressed, but not well supported. - Content is inconsistent with regard to purpose and clarity of thought.	Poor - Content is incomplete. - Major points are not clear and /or persuasive.
Oral Presentation	Good -All members of the group share significant portions of -Presenters use appropriate oral presentation skills; eye contact, appropriate volume and non-verbal skills.	Fair - Not all members share equally in the presentation - Presenters are somewhat lacking in oral presentation skills.	Poor - Inappropriate domination of one or more group members - Seriously lacking in oral presentation skills.
Format and Flow	Good - Presentation follows designated guidelines. - Presentation is the appropriate length as described for the assignment.	Fair - Presentation follows most guidelines. - Presentation is over/ under time length.	Poor - Presentation lacks many elements of correct format. - Presentation is inadequate/excessive in length.
Terminology	Good - Rules of grammar and usage; - Marketing terminology is used with language that is clear and precise.	Fair - Presentation contains few grammatical errors. - Language lacks clarity or includes minimal marketing terminology.	Poor - Presentation contains numerous grammatical errors. - No use of marketing terminology.