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iRubric: Menu TV Commercial rubric
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Menu TV Commercial
TV Commercial
Menu Writing Commercial: Your group needs to make and present a commercial your new restaurant. The commercial needs to be a minimum or 30 seconds and a maximum of 60 seconds. Your group will need to film the commercial using I-Movie or Mac Trailer. If you are wise, you will remember all the propaganda techniques we studied prior to Spring Break!
Rubric Code:
VX83266
By
smoore5
Ready to use
Public Rubric
Subject:
English
Type:
Presentation
Grade Levels:
K-5, 6-8
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Commercial Ad Rubric
Poor
7 pts
Fair
8 pts
Good
9 pts
Excellent
10 pts
Organization
Poor
Audience cannot understand presentation because there is no sequence of information.
Fair
Audience has difficulty following presentation because students jump around.
Good
Students present product story in logical sequence which audience can follow.
Excellent
Students present product story in logical, interesting sequence which audience can follow.
Content
Poor
Content is weak. Facts are confusing.
Fair
Student has some information, but lacks specifics. It does not seem to flow with the rest of the commercial.
Good
Students some good information, but it does not quite flow with the rest of their commercial.
Excellent
Student include specific information and it flows with the rest of the commercial. It does not seem forced in, but flows naturally with the rest of the commercial.
Audio
Poor
Student's copy is not well written, voice is inaudible and students incorrectly pronounce terms, and speak too quietly for viewing audience to hear. There was too much background noise to make sense of anything.
Fair
Student's copy is not fluid and voice is low. Students incorrectly pronounce terms. Audience members have difficulty hearing. There some background noise to make it hard to make sense of anything.
Good
Student's copy is clear and voice is clear. Students pronounce most words correctly. Most audience members can hear with little effort. There was a little background noise.
Excellent
Student uses well written script, a clear voice and correct, precise pronunciation of terms. Students are enthusiastic. All viewing audience can hear without effort. There was no background noise.
Props
Poor
No use of props or materials. Logo is not included.
Fair
Little use or of props or materials that do not help the viewers understanding of the commercial. Logo advertisement lacks creativity and good use of art elements.
Good
Satisfactory use of props and materials for the content. Logo is done well and shows good use of art elements.
Excellent
Excellent use of props and materials to enhance commercial for the viewer. Logo fits with the commercial. It is very creative and shows great use of art elements.
Time
Poor
Commercial was way under/over the 30/60 time restraints.
Fair
Commercial was somewhat close to the under/over 30/60 time restraints.
Good
Commercial was very close to the 30/60 time restraints.
Excellent
Commercial was exactly 30 seconds or 60 seconds.
Keywords:
Menu Vivid Imagery Commercial
Subjects:
Arts and Design
Business
English
Health
Music
Psychology
Science
(General)
Types:
Project
Presentation
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