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iRubric: "ALL" Laundry Detergent Commercial rubric

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"ALL" Laundry Detergent Commercial 
Create a commercial promoting "ALL" Laundry Detergent. Your time limit is no less the 30 seconds, no more than :35. See assignment sheet for more details.
Rubric Code: VX78XX8
Ready to use
Public Rubric
Subject: Communication  
Type: Project  
Grade Levels: 9-12

Powered by iRubric "ALL" Laundry Commercial
  Exemplary

20 pts

Proficient

10 pts

Unsatisfactory

0 pts

Content

Get CREATIVE! Shoot, Shoot, then shoot some more!

Exemplary

Group has met all of the standards as listed above in an exceptional manner.
Proficient

Group has met all of the standards as listed above in an acceptable manner(see comments) but missing some elements.
Unsatisfactory

Group has not met some specific standard as listed above(see comments). Does not show much advance planning.
Preparedness

Plan wisely! Take your time but remember your deadlines.

Exemplary

Students show that they are exceptionally prepared and it is evident that they have rehearsed before the presentation.
Proficient

Students seem to be pretty prepared but it is evident that more practice was needed.
Unsatisfactory

Overall, students seemed very unprepared to present their video..seemed rushed & many elements quite unclear.
Pronunciation

Make sure your actors are speaking clear and they understand the scripts.

Exemplary

Presentation was fluent and very few pronunciation errors were made.
Proficient

Presentation had a few pronunciation errors. One or two times an utterance was incomprehensible, but it did not hinder the overall comprehension of the assignment.
Unsatisfactory

Presentation did not flow well. Many pronunciation errors...affected comprehension of the assignment.
Duration

No less the 30 seconds, no more than :35.

Exemplary

Commercial was well over the minimal amount of time allotted, and allowed students to really explain their product.
Proficient

Commercial barely made it to the minimal filming time.
Unsatisfactory

Commercial was extremely short. No thought given to keeping to prescribed minimum time requirement.
Grammar

If graphics are use, make sure they are clear for the viewer to read.

Exemplary

All grammar and spelling is excellent, few errors if any. Very minor mistakes were made.
Proficient

A few grammar and spelling mistakes, but it was comprehensible, and easy enough to follow.
Unsatisfactory

Several spelling and grammar errors made. Difficult to understand the goal of the video: the use of the product.










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