- Username
- Password
forgot?

iRubric: Product Commercial rubric

edit print share Copy to my rubrics Bookmark test run assess... delete Do more...
Product Commercial Product Commercial Students will be evaluated on the following criteria;Demographics- was the commercial suitable & captivating for the target audience Content - Commercial explains issue, Professionalism - commercial gets the message across in professionally, Knowledge - informative production, Interest and Purpose - the commercial is interesting and allows the audience to see the purpose of it Rubric Code: B24X586 By PearlGiron Ready to use Public Rubric Subject: Journalism Type: Project Grade Levels: 9-12

Presentation Rubric
	Excellent 15 pts	Good 10 pts	Fair 7 pts	Poor 3 pts
Content	Excellent Students include specific product information and it flows with the rest of the commercial. It flows naturally with the rest of the commercial.	Good Students include specific product information. But is does not quite flow with the rest of their commercial.	Fair Student has some information, but lacks specifics of in their product. It does not seem to flow with the rest of the commercial.	Poor Content is weak. Facts are confusing.
Creativity and Presentation	Excellent Commercial is extremely creative and is well presented.	Good Commercial is very creative and is well presented.	Fair Commercial is somewhat creative and effective and the presentation is adequate.	Poor The commercial show little creativity and is not well presented.
Time Frame (30 seconds)	Excellent The commercial is presented within the time frame.	Good The commercial is presented slightly outside the time frame.	Fair The commercial is presented well outside the time frame.	Poor There was no attempt to stay within the time frame.
Advertising message	Excellent Commercial has a clear and interesting purpose. Engaging for target audience. The commercial has good product placement and effective selling techniques	Good Commercial is interesting but purpose is somewhat unclear. Somewhat engaging for target audience. The product has some product placement and little attempt at a selling technique	Fair Commeurcial is not very interesting and purpose is somewhat unclear. Somewhat engaging but for the wrong target audience. There are hardly any views of the product	Poor Commercial is not interesting and has no discernible purpose. Not engaging for target audience. The product was not visual in the commercial