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iRubric: TV Commercial rubric

iRubric: TV Commercial rubric

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TV Commercial 
Students will create a television commercial for a pilot episode of Whispers of the Enchanted Grove
Rubric Code: W242858
Ready to use
Public Rubric
Subject: Business  
Type: Project  
Grade Levels: 9-12

Powered by iRubric Pilot Episode Commercial
  Excellent

25 pts

Good

20 pts

Fair

15 pts

Poor

10 pts

Content

Excellent

Students' final product demonstrated full knowledge and understanding of the assignment.
Good

Students' final product demonstrated most of knowledge and understanding of the assignment.
Fair

Students' final product demonstrated some knowledge and understanding of the assignment.
Poor

Students' final product demonstrated little to no knowledge and understanding of the assignment.
Format

Excellent

Final commercial matches formatting guidelines.

- Proper Lighting
- Clear image composition (rule of thirds)
- Audio and video are clear
Good

Final commercial matches most of formatting guidelines.
Fair

Final commercial shows some of formatting guidelines.
Poor

Final commercial does not match the formatting guidelines.
Length

Excellent

30-90 seconds in length
Good

25-35 seconds in length
Fair

20-25 seconds in length
Poor

15-20 seconds in length
Required Documents

Excellent

Student turned in all required documents for the assignment.

- Treatment
- Poster Design
- 2-Column Script
- Storyboard
Good

Student turned in 3 of the 4 required documents for the assignment.
Fair

Student turned in 2 of the 4 required documents for the assignment.
Poor

Student turned in 1 or less of the required documents for the assignment.



Keywords:
  • Cheney Tech Digital Media







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