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iRubric: Ethos Pathos Logos Project rubric

iRubric: Ethos Pathos Logos Project rubric

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Ethos Pathos Logos Project 
Ethos Pathos Logos Project
Students will display their understanding of the persuasive appeals by completing an advertisement to promote his/her selected novel. Students may use Lucid Press, Canva, Adobe or other digital software to create print advertisement.
Rubric Code: LX85C46
By maych74
Ready to use
Public Rubric
Subject: English  
Type: Project  
Grade Levels: 9-12

Powered by iRubric Ethos, Pathos, Logos Project
  Exceeds

15 pts

Fair

10 pts

Poor

5 pts

Content Knowledge

Exceeds

Print advertisement and/or book jacket contains a slogan and uses at least 2 of the persuasive appeals (ethose, logs, pathos). It also uses assigned propaganda technique.
Fair

Print advertisement and/or book jacket contains a slogan and uses at least 1 of the persuasive appeals. It also uses assigned propaganda technique.
Poor

Print advertisement does not contain a persuasive appeal or slogan and/or it does not use your assigned propaganda technique.
Work quality/effort

Exceeds

The work done exceeds all expectations and shows that the learner has an understanding of the persuasive appeals and propaganda technique used. Student utilized time wisely.
Fair

Work is done with fair effort, but the quality is still not what the learner is capable of. It is evident that the work was rushed. Student may not of used his/her time wisely.
Poor

Work is done with little effort, quality is not what the learner is capable of. It is evident that the work was rushed and little time was spent on the final product. Work is incomplete and/or student did not use his/her time wisely.
Creativity

Exceeds

Eye catching. Great use of colors and spacing on poster. Artwork is the student's own (or within copyright guidelines). Work is neat.Font is easy to read.
Fair

Not very appealing. Illustration is present, but lacks creativity and/or does not meet copyright guidelines. Limited use of creative materials. Not a lot of color/design.
Poor

Lacks illustration. Not good use of space on advertisement. Messy. Lacks color. /
Format/presentation

Exceeds

Print advertisement and/or book jacket is of exceptional quality. Nothing is torn or bent. Submitted on time. Student actively participated during poster presentation and is able to explain the appeals used along with propaganda technique.
Fair

Print advertisement and/or book jacket is damaged. Print advertisement and/or book jacket submitted later than original due date. Student presented poster but unable to identify and explain appeals and techniques.
Poor

Not created digitally and/or submitted late. Student did not present.
Expectations/Potential

Exceeds

Meets teachers expectations and students potential.
Fair

Few areas of project meets teachers expectations or students potential.
Poor

Does not meet teachers expectations or students potential.
Enter Title

Exceeds
Fair
Poor






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