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iRubric: TV Commercial-Waterpark Wizard rubric

iRubric: TV Commercial-Waterpark Wizard rubric

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TV Commercial-Waterpark Wizard 
TV Commercial
Commercial about your Waterpark!: Your group needs to make and present a commercial about your waterpark! Your job is to utilize the many advertising techniques you learned. You will apply the concepts you learned into your 30 second commercial. Again, your job is to sell your waterpark! Good Luck!
Rubric Code: JXAXBB8
By smoore5
Ready to use
Public Rubric
Subject: Science  
Type: Project  
Grade Levels: 6-8

Powered by iRubric Commercial Rubric
  Poor

5 pts

Fair

7 pts

Good

8.5 pts

Excellent

10 pts

Organization

Poor

Audience cannot understand presentation because there is no sequence of information.
Fair

Audience has difficulty following presentation because students jump around.
Good

Students present product story in logical sequence which audience can follow.
Excellent

Students present product story in logical, interesting sequence which audience can follow.
Content

Poor

Content is weak. Facts are confusing. Student lacks does not have a scientific fact for the commercial.
Fair

Student has some information, but lacks specifics of in their scientific statement. The fact is very vague. It does not seem to flow with the rest of the commercial.
Good

Students include specific scientific information. But is does not quite flow with the rest of their commercial.
Excellent

Student include specific scientific information and it flows with the rest of the commercial. It does not seem forced in, but flows naturally with the rest of the commercial.
Audio

Poor

Student's copy is not well written, voice is inaudible and students incorrectly pronounce terms, and speak too quietly for viewing audience to hear
Fair

Student's copy is not fluid and voice is low. Students incorrectly pronounce terms. Audience members have difficulty hearing
Good

Student's copy is clear and voice is clear. Students pronounce most words correctly. Most audience members can hear with little effort.
Excellent

Student uses well written script, a clear voice and correct, precise pronunciation of terms. Students are enthusiastic. All viewing audience can hear without effort.
Props

Poor

No use of props or materials. Logo is not included.
Fair

Little use or of props or materials that do not help the viewers understanding of the commercial. Logo advertisement lacks creativity and good use of art elements.
Good

Satisfactory use of props and materials for the content. Logo is done well and shows good use of art elements.
Excellent

Excellent use of props and materials to enhance commercial for the viewer. Logo fits with the commercial. It is very creative and shows great use of art elements.
Time

Poor

Commercial was :30 seconds give or take :10 seconds.
Fair

Commercial was :30 seconds give or take :07 seconds.
Good

Commercial was :30 seconds give or take :05 seconds.
Excellent

Commercial was :30 seconds give or take :03 seconds.
Body Language

Poor

Body language of no group members was acceptable and appropriate while and while not speaking.
Fair

Body language of few group members was acceptable and appropriate while and while not speaking.
Good

Body language of some group members was acceptable and appropriate while and while not speaking.
Excellent

Body language of all group members was acceptable and appropriate while and while not speaking.



Keywords:
  • Psychological Approaches Commercial Presentation



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