iRubric: Media Literacy:Final Project rubric

-Identification of subject area. Clear and complete explanation of the subject matter to be examined, audience content is targeting and intended message/purpose. Examples shown and discussed

Identification of subject area. Clear explanation of the subject matter to be examined. Some discussion of target, some or little discussion of intended message/purpose. Examples shown and discussed

Identification of subject area. Explanation of the subject matter to be examined. discussion of intended message/purpose and limited discussion of target audience

Identification of subject area. Explanation of the subject matter to be examined.

Includes complete discussion of target audience and how they will likely interpret message. Discussion of possible intended and unintended consequences. Discussion of stereotypes, violence, sexual content as appropriate.Examples given. Media theories used as reinforcement of ideas . Examples discussed. Discussion of techniques used to engage and retain audience. Examples given.

Adequate discussion of target audience and how they will likely interpret message. Discussion of possible intended and unintended consequences. Discussion of stereotypes, violence, sexual content as appropriate.Examples given. Media theories used as reinforcement of ideas . Examples discussed. Discussion of techniques used to engage and retain audience.

Little or no discussion of target audience and how they will likely interpret message. Limited Discussion of stereotypes, violence, sexual content as appropriate. Media theories used as reinforcement of ideas . Discussion of techniques used to engage and retain audience.

Minimal or no Discussion of target audience and how they will likely interpret message. Limited or noDiscussion of stereotypes, violence, sexual content as appropriate. Media theories used as reinforcement of ideas .