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iRubric: Trash to Treasure Product and Presentation rubric

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Trash to Treasure Product and Presentation 
Students will create a cookie business. Students will they will present "Shark Tank" style to a "board of investors" who will choose to invest money in the businesses they believe will succeed the most.
Rubric Code: WX9AAXA
Ready to use
Public Rubric
Subject: Communication  
Type: Presentation  
Grade Levels: 9-12

Powered by iRubric Trash to Treasure
  Expert Entrepreneur

5 pts

Skillful Entrepreneur

4 pts

Capable Entrepreneur

3 pts

Amateur Entrepreneur

2 pts

Beginner Entrepreneur

1 pts

Creativity / Branding

Expert Entrepreneur

The students created a very original idea or put a fantastic new twist on an existing concept.

It is a unique and exciting idea.

The product is almost entirely created from recycled materials
Skillful Entrepreneur

The students created an original idea or put a new twist on an existing concept.

It is a very interesting idea.

The product has a recycled materials component of 75 - 90%.
Capable Entrepreneur

The students created a product, but there are already a couple companies locally that do the same thing.

The idea is attractive, but predictable.

The product contains 50 - 75% recycled materials.
Amateur Entrepreneur

The students' concept is somewhat similar to several other ideas which already exist locally.

The product contains 25 - 50% recycled materials.
Beginner Entrepreneur

The students' concept is very common and is not unique in any way. It is a complete knock-off of something else that already exists.

The product does not include a recycle materials component, or that component is <25% of the overall product.
Intended Use

Expert Entrepreneur

Clear, detailed and in-depth explanation and demonstration of how the product and business fills a need locally.

The product works.

The target audience has been identified, as well as a plan to market to that demographic.

The vision of the company is clear and attainable.
Skillful Entrepreneur

Detailed explanation and demonstration of the product and how it works.

The product works.

There is an intended target audience, but it may be difficult to actually market to that demographic.

The vision of the company is clear and seems somewhat attainable.
Capable Entrepreneur

There is an explanation of how the product works, but there were issues in its demonstration.

The product worked with some difficulty.

There is a target audience, but no real idea on how to reach them.

The company vision is not clear, so it is hard to tell if it is attainable or not.
Amateur Entrepreneur

Unclear and/or vague explanation of the product, and no demonstration.

The product didn't work.

There is no target audience.

The company has no vision.
Beginner Entrepreneur

No explanation or demonstration of the product.

No actual product was produced.

No vision statement.
Data & Surveys

Expert Entrepreneur

The company created surveys before developing their products that would give them genuine, specific feedback and help them to create their product wisely.

The company ran sampling surveys. They have made adjustments to their product or price based on those surveys. They have the data to support the continuance of their product.
Skillful Entrepreneur

The company created surveys before developing their products that would give them genuine feedback and help them to create their product wisely.

The company ran sampling surveys, but the data does not clearly support the continuance of their product. A few adjustments have been made to the product or price from its inception, but those may or may not be due to survey data.
Capable Entrepreneur

The company created surveys before developing their product, but the questions were presented in a way to make the feedback disingenuous.

The company ran sampling surveys, but the data clearly does not support the continuance of their product. No real changes have been made to the product or the pricing since its inception, and if there have been changes, it was not based on data.
Amateur Entrepreneur

Surveys and data were only done either prior to the creation of the company's product or following the sample/prototypes. No changes of any sort were made to the product or price after its inception.
Beginner Entrepreneur

No surveys were created, and no data was produced to show this is could be a viable product. The pricing has no logical reasoning.
Product:

purpose, design, labeling, packaging

Expert Entrepreneur

Elaborate and attractive packaging with clear company logo, product name, content or nutrition label and warnings present. All items look professional and are well-designed.

The product definitely serves a purpose. It is well-designed, and the presentation (look of the product) is beautiful.
Skillful Entrepreneur

Attractive packaging with clear company logo, product name, content or nutrition label and warnings present. Most items look professional and are well-designed.

The product has merit and some well-designed features, but the presentation (look of the product) is slightly lacking.
Capable Entrepreneur

Packaging with clear company logo, product name, content or nutrition label and warnings present. Some items look professional.

The product isn't particularly useful. It looks presentable, but it wouldn't be my top choice to buy.
Amateur Entrepreneur

Packaging with clear company logo, product name, content or nutrition label and warnings present. Few items look professional.

The product is not useful, is poorly designed, and the presentation of the product was completely unimpressive.
Beginner Entrepreneur

No visual representation.

The product has zero merit in usefulness, design, and presentation
Presentation of information

Portfolios
Sample products
Commercial
Sales Pitch
Company Story
Visual presentation (PPT, etc.)

Expert Entrepreneur

The format for presenting information is appropriate, creative, students are very engaged with the product, and presentation includes information on all necessary components.

The "attention-getter" the team used was extremely effective.

All team members took an active role in the pitch and presentation.

Company team members anticipated most questions asked by board members regarding their company and its product and were able to fully answer them.
Skillful Entrepreneur

The format for the presenting information is appropriate, it is creative, and most students are engaged with the product.

The "attention-getter" the team used was effective.

Most team members took an active role in the pitch and presentation.

Company team members did not necessarily anticipate the questions board members had for them, but were able to fully answer the questions presented to them regarding their company and its product.
Capable Entrepreneur

Appropriate formatting, somewhat creative and engaging, includes most of the required components.

The "attention-getter" the team used was somewhat effective.

Most team members took a role in the pitch and presentation, but it was not an equal sharing.

Company team members didn't anticipate the questions board members had for them regarding their company and its product, but were able to answer most of the questions in a way that made sense.
Amateur Entrepreneur

The presentation format makes some sense. The presentation is not as creative as it could be. Missing some components.

The "attention-getter" the team used was not very effective.

Some team members took a role in the pitch and presentation, but some said or did nothing.

Company team members were only able to answer a few questions about their company and its product.
Beginner Entrepreneur

The presentation does not make sense for the invention. Lacking many key components.

There was no real "attention-getter" used.

Only one key team member actually gave the pitch and presentation while the others looked on and may or may not have even looked engaged.

Company team members were at a complete loss when asked any questions about their company and product.
Presentation Skills

First impressions
Business Etiquette
Delivery skills

Expert Entrepreneur

The entire team was on time.

All team members introduced themselves and the company.

All team members displayed a positive attitude, enthusiasm, high interest and engagement, as noted by verbal and non-verbal cues.

Students kept appropriate eye contact with audience, seldom returning to notes.

Voices were clear with excellent volume. There were no mispronunciations.

Students dressed in professional business attire that demonstrates
Skillful Entrepreneur

Most team members were on time.

One team member introduced the other members and the company.

Most team members displayed a positive attitude, enthusiasm, and interest in the presentation as noted by verbal and non-verbal cues.

Students maintained eye contact most of the time but used notes frequently.

Voices are clear, and volume is good. Student(s) pronounce most words correctly. .

Student is dressed in business casual clothing b
Capable Entrepreneur

One team member was on time.

The team either introduced just themselves or their product, but not both.

One or two team members displayed a positive attitude and enthusiasm as noted by verbal and non-verbal cues.

Students occasionally use eye contact, but read most of their information.

Audience members have difficulty hearing the presentation.

Students are dressed in nice, casual clothing
Amateur Entrepreneur

The entire team showed up late.

The team remembered to introduce themselves or their product part-way through the presentation or at the very end.

One or two team members displayed a positive attitude and enthusiasm as noted by tone of voice and facial expressions.

One or two of the students' body language reflected their high interest and engagement in the project and presentation.
Beginner Entrepreneur

The team wasn't on time or didn't show up at all.

The team didn't introduce themselves or their company.

It was clear the team did not want to be at this meeting as indicated through either verbal or non-verbal cues.

Students read all of their presentation with no eye contact.

Student mumbles, incorrectly pronounces terms, and speaks too quietly for the audience to hear.

Students do not dress appropriately. Dressed casually with
Effort/Neatness

Expert Entrepreneur

Evidence of great effort and time put into the project. Work is extremely neat and easy to follow/understand.
Skillful Entrepreneur

Evidence of effort put into the project. Work is generally neat and clear.
Capable Entrepreneur

Evidence of effort put into the project. Work is a bit untidy.
Amateur Entrepreneur

Some evident of effort because students did the project but needs some work. Work is a bit untidy and not easy to follow.
Beginner Entrepreneur

Very little evidence of effort. Work is unclear and messy.
Grammar/Punctuation/Spelling

Expert Entrepreneur

All written materials use proper grammar, punctuation, and spelling.
Skillful Entrepreneur

Most of the written materials use proper grammar, punctuation, and spelling.
Capable Entrepreneur

Some of the written materials use proper grammar, punctuation, and spelling.
Amateur Entrepreneur

Work is difficult to understand because of poor spelling, grammar, or punctuation.
Beginner Entrepreneur

Work cannot be read because there are too many errors or it is handwritten illegibly.



Keywords:
  • Technology, invention , math, area







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