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iRubric: TV Commercial/infomercial rubric

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TV Commercial/infomercial 
Students will be evaluated on the following criteria; Organization - commercial flows logically, Content - Commercial explains issue, Graphics - utilized, Eye Contact - focused on audience, Grammar- Correct, Clarity - audible
Rubric Code: CX7449C
Ready to use
Public Rubric
Subject: English  
Type: Presentation  
Grade Levels: K-5, 6-8

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  Excellent

5 pts

Good

4 pts

Fair

3 pts

Poor

2 pts

Missing

1 pts

Organization

Excellent

Student presents information in logical, interesting sequence which audience can follow.
Good

Student presents information in logical sequence which audience can follow.
Fair

Student presents information but the sequence is not logical, making it hard for audience to understand.
Poor

Audience has difficulty following presentation because student jumps around.
Missing

Audience cannot understand presentation because there is no sequence of information.
Content

Excellent

Student demonstrates full knowledge of the topic and engages the audience with enthusiasm.
Good

Student is at ease with content and has an easy flow within the message.
Fair

Student is uncomfortable with information, however message can be heard.
Poor

Content is weak. Facts are inaccurate. Student should have research in more depth.
Missing

Content is missing and student did not do research.
Volume and Clarity

Excellent

Student uses a clear voice and correct, precise pronunciation of terms. Student is enthusiastic. All viewing audience can hear without effort.
Good

Student's voice is clear. Student pronounces most words correctly. Most audience members can hear with little effort.
Fair

Student's voice is low. Student incorrectly pronounces terms. Audience members have difficulty hearing
Poor

Student mumbles, incorrectly pronounces terms, and speaks too quietly for viewing audience to hear
Missing

Unable to hear student and information goes missing.
Length

Excellent

Around 3 minutes. +/- 15 seconds.
Good

Around 2 minutes. +/- 15 seconds.
Fair

Around 1 minute. +/- 15 seconds.
Poor

0-45 seconds.
Missing

No commercial created.
Presentation

Excellent

Student explains content, makes eye contact and keeps audience attention.
Good

Student explains content and makes eye contact.
Fair

Student explains commercial but does not make eye contact and is hard to understand.
Poor

Student is unable to explain commercial.
Missing

Student is unable to explain content of commercial and doesn't present.










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