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iRubric: Antique Item Advertisement chapter 17 Huck Finn rubric

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Antique Item Advertisement chapter 17 Huck Finn Mass ADVERTISEMENT Rubric Code: AXC365W By sarahkuhne2013 Ready to use Public Rubric Subject: English Type: Assignment Grade Levels: 9-12

Antique Items for Sale
	Not Yet Meeting Expectations 4 pts	Below Expectations 6 pts	Meets Expectations 8 pts	Exceeds Expectations 10 pts
INFORMATION	Not Yet Meeting Expectations Missing or incorrect information for three or more components	Below Expectations Missing or incorrect information for two components	Meets Expectations Missing or incorrect information for one component	Exceeds Expectations Contains all details of items required.
ADVERTISING TECHNIQUE	Not Yet Meeting Expectations Little variety; not unique; may be messy or full of white noise. Uses no advertising technique to persuade audience.	Below Expectations Print, voice, or visuals are not totally effective; may look as if it was done hurriedly. Uses very little advertising techniques to persuade audience.	Meets Expectations Effective use of a print, voice, or visuals (catches attention).	Exceeds Expectations Highly effective use of print, voice, or visuals to grab the buyer's attention.
Graphics	Not Yet Meeting Expectations Has no graphics included.	Below Expectations Has graphics included but is hurriedly done.	Meets Expectations Has only one graphic.	Exceeds Expectations Has 3 graphics to help display product.
MLA/conventions	Not Yet Meeting Expectations No attempt to follow MLA format and/or many grammatical errors.	Below Expectations 3 or more mistakes in MLA and grammatical errors.	Meets Expectations Use of MLA but has 1-2 mistakes. Minor grammatical errors.	Exceeds Expectations Full grasp of MLA and no grammatical errors.
OVERALL DESIGN	Not Yet Meeting Expectations Messy/full of white noise; inadequate text or script - either too sparse or too wordy; images missing or too small, uninteresting or unclear	Below Expectations Ineffective use of the chosen media. Some infomation is hard to find or understand. Lacks appeal. Advertisment is not well executed.	Meets Expectations Effective use of the chosen media. Most information is clearly presented. Mostly neat and attractive. Advertisement is well executed.	Exceeds Expectations Highly effective use of the chosen media: All information is clearly presented. Print is neat and attractive, audio is appealing. Advertisement is very well executed.