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Speech 
: Persuasion Speech
Students will give a persuasive speech about a topic they select. They will be assessed on content, delivery, and written work.
Rubric Code: V729XB
By Mscdetata
Ready to use
Public Rubric
Subject: Communication  
Type: Presentation  
Grade Levels: 6-8, Undergraduate

Powered by iRubric Persuasion Presentation Grading
This score only reflects the speech itself; not the written work.
  Excellent

10 pts

Good

8 pts

Fair

6 pts

Needs Improvement

4 pts

Content/Organization
Monroe's Motivated Sequence
Introduction
10 pts

ATTENTION
Excellent

ATTENTION STEP:
Excellent attention-getter, WIIFM/Related to audience, credibility established, gave very brief introduction of topic, and stated claim, (i.e. point you'll be trying to prove)previewed the main points. Clearly stated the relevance of topic to audience needs and interests.
Good

The speaker introduced the speech adequately, including an attention getter and a preview of the main points of the speech. Claim wasn't clearly expressed. Relevance of topic to audience needs and interests was somewhat apparent.
Fair

The speaker introduced the speech, but some details were unclear. The introduction lacked an attention getter and/or a preview of main points.
Needs Improvement

The speaker failed to introduce the speech OR the introduction was not useful in indicating what the speech was about.
Body
10 pts

NEED, SATISFACTION, VISUALIZATION
Excellent

Used Monroe's Motivated Sequence in the body of the speech. Main points work within the steps and are clearly distinguished with supporting details. Transitions are effectively used for coherent movement from point to point.
Good

General body organization resembled Monroe's Motivated Sequence but some steps weren't clear or well-developed. Transitions were okay, but not as unique or distinct as the could be.
Fair

The speaker somewhat related Monroe's Motivated Sequence to the organizational format,, but the steps --(need, satisfaction, visualization) lacked detail to the extent that some persuasive impact was compromised. Transitions need work.
Needs Improvement

The speech was difficult to follow due to a lack of organization. Little detail was given to support the main points. Difficult to identify introduction, body, and conclusion.
Reasons
10 pts

Logical reasoning and support to claim (statistics, facts, expert testimony-quotes-, etc...)
Excellent

Presents sound arguments to support major claim. Arguments are supported with sufficient, relevant and valid evidence. Reasoning is free of fallacies.Addressed oppositional arguments in a fair and persuasive manner.
Good

Some arguments are sufficiently supported but some unsupported assertions are also present. Minor reasoning present. Oppositional argument somewhat addressed. Most sources are credible and cited aloud.
Fair

Arguments lack some relevant and solid evidence. Credibility of sources and/or information is questionable. Many fallacies are present in the reasoning. Oppositional arguments not present or not very apparent. Less than two sources are credible and/or cited aloud.
Needs Improvement

Arguments lack relevant and valid evidence. Information is incorrect and/or outdated. Many fallacies are present in the reasoning. Sources either aren't credible or not cited in presentation.
Conclusion
5 pts

ACTION STEP
Excellent

Alerted audience to the presentation conclusion. The speaker summarized the main points, tied back to the introduction to bring the speech full circle, and left the audience with a specific call to action and a powerful clincher.
Good

Alerted audience to the presentation conclusion. The speaker recapped main points but missed at least one key component of conclusion (call to action, clincher, tie-back to intro...etc.)
Fair

Ending was weak or not present; the speaker concluded the speech in a disorganized fashion. Two or more important components were not present.
Needs Improvement

No conclusion; Ended suddenly. Most parts of conclusion were missing.
Delivery
Extemporaneous, Elements of delivery help convey credibility and enthusiasm for topic: GESTURES, EYE CONTACT, SPACE, VOICE, MOVEMENT, FLUENCIES (NO VERBAL FILLERS), FACIAL EXPRESSIONS
NV Voice
10 pts

The 4 Ps, articulation and verbal fillers
Excellent

Natural variation of vocal characteristics (pace, pitch, power, pauses, articulation) in Standard English to heighten interest and match message appropriately. Few, if any, verbal fillers.
Good

Some limited variation of vocal characteristics. Use of pace, pitch, power and pauses seemed inconsistent at times. Some verbal fillers.
Fair

The student could be heard most of the time but at certain points were inaudible and/or inarticulate. Little pitch variation. Pacing was too slow/fast. Verbal fillers were noticable and frequent.
Needs Improvement

Audience had difficulty hearing and/or understanding much of the speech due to monotone or inappropriate variation of vocal characteristics. Inconsistent with verbal message. Excessive fluency errors interfered with message comprehension. Excessive use of vocalized fillers.
NV Eye Contact
10 pts

Consistent eye contact with all sides of room.
Excellent

Consistently and effectively used eye contact to establish rapport with audience. Inconspicuous use of speaker notes and effective use of scanning to established an expanded zone of interaction.
Good

The speaker looked up occasionally and focused on just a few people during the speech. Some use of speaker notes. Seemed a bit disengaged from audience for short periods of time.
Fair

Conspicuous use of speaker notes. Seems disengaged from audience for noticeable periods of time.
Needs Improvement

The speaker seldom looked at the audience. Reads speech from notes. Avoided eye contact with audience. Only occasional and sporadic glances.
NV Body
10 pts

Facial Expressions
Posture
Gestures
Excellent

Facial expressions were comfortable and showed enthusiasm for the topic. Expressive, dynamic, and natural use of gestures, posture and facial expressions to reinforce and enhance meaning. Body language reflects comfort interacting with audience. The speaker maintained good posture.
Good

Facial expressions were comfortable.
Gestures were fine--though were limited. Increase use of gestures to reinforce verbal message.
Fair

Facial expressions seemed forced or absent. Stiff or unnatural use of nonverbal behaviors. Body language reflects some discomfort interacting with audience. Limited use of gestures to reinforce verbal message.
Needs Improvement

The speaker's posture and expression indicated a lack of enthusiasm or comfortableness with the speech. Some gestures were a bit distracting.Body language reflects a reluctance to interact with audience. Use of self-adaptive, repetitive or nervous behaviors.
NV MOVEMENT/SPACE
10 pts

Speaker uses movement and space to enhance verbal message and convey dynamism.
Excellent

Movements were purposeful and enhanced the delivery of the speech. Space was used well (front and center).
Good

The speaker had adequate and non-distracting movement during the speech. Decent use of speaking space (front of room)
Fair

The speaker had some distracting movement during delivery. Space wasn't used to the advantage of the speaker (stayed in one place the whole time)
Needs Improvement

Movements were distracting (pacing or monotonous). Use of space was not considered by the speaker (potted plant)
Timing
10 pts

indiv: 2-3 minutes
Excellent

kept within required time frame
Good

15-30 seconds over required time or less than the required time.
Fair

31-1:00 over required time or less than the required time
Needs Improvement

1:00-3:00 over required time or less than the required time.



Keywords:
  • persuasion, speech, presentation



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