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iRubric: Salon Business Plan - Final Project Rubric

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Salon Business Plan - Final Project Rubric 
Students develop a business plan for a retail or service business that they are personally interested in starting. Each student will be responsible for all portions of the comprehensive plan that covers everythnig, including Executive Summary, Business Description, writing a mission statement, developing the marketing plan, etc.
Rubric Code: HX4WB4W
Ready to use
Public Rubric
Subject: (General)  
Type: Project  
Grade Levels: 9-12

Powered by iRubric SalonBusiness Plan Capstone Project
  Explicit

0 pts

Advanced

0 pts

Basic

0 pts

Developing

0 pts

Title Page and Table of Contents
5 pts

Completed with logo and business address, phone, fax, email and web address. Table of contents includes Categories and page numbers.

Explicit

Meets or Exceeds Highest Expectations.<BR>
Completed all content for this area.
Advanced

Above Expectations<BR>
Completed most content.
Basic

Meets Expectations<BR>
Missing most content.
Developing

Does not meed expectations<BR>
Missed Title Page or Table of Contents.
Executive Summary
10 pts

Convinces reader that business is sound and has opportunity for success.

Explicit

Meets or Exceeds Highest Expectations<BR>
Completed all content for this area.
Advanced

Above Expectations<BR>
Completed most content.
Basic

Meets Expectations<BR>
Missing most content
Developing

Does not meed expectations<BR>
Missed entire page.
Company Description
20 pts

Basic Description<BR>
Business Product or Service, <BR>
Legal structure,<BR>
Location & Facilities

Explicit

Meets or Exceeds Highest Expectations<BR>
Completed all content for this area.
Advanced

Above Expectations<BR>
Completed most content.
Basic

Meets Expectations<BR>
Missing most content
Developing

Does not meed expectations<BR>
Missed entire page.
Products and Services
20 pts

Details the products or service the firm provides. Items that will be offered. Services available. Costs of the products or services. Cite sources of information found for pricing.

Explicit

Meets or Exceeds Highest Expectations<BR>
Completed all content for this area.
Advanced

Above Expectations<BR>
Completed most content.
Basic

Meets Expectations<BR>
Missing most content
Developing

Does not meed expectations<BR>
Missed entire page.
Marketing Plan
20 pts

Identify Market Segments<BR>
Customer and Competitor Analysis. Contains Product, Price, Place, Promotion information.

Explicit

Meets or Exceeds Highest Expectations<BR>
Completed all content for this area.
Advanced

Above Expectations<BR>
Completed most content.
Basic

Meets Expectations<BR>
Missing most content
Developing

Does not meed expectations<BR>
Missed entire page.
Management
15 pts

Organizational Structure<BR>
Staffing, including job descriptions.

Explicit

Meets or Exceeds Highest Expectations<BR>
Completed all content for this area.
Advanced

Above Expectations<BR>
Completed most content.
Basic

Meets Expectations<BR>
Missing most content
Developing

Does not meed expectations<BR>
Missed entire page.
Financial Operation Plan
5 pts

Start-up Costs<BR>
Estimated Sales & Profits

Explicit

Meets or Exceeds Highest Expectations<BR>
Completed all content for this area.
Advanced

Above Expectations<BR>
Completed most content.
Basic

Meets Expectations<BR>
Missing most content
Developing

Does not meed expectations<BR>
Missed entire page.
Report Mechanics
5 pts

Clear, concise with logical sequence of information. Check spelling, grammar, capitalization, punctuation and sentence structure.

Explicit

Meets or Exceeds Highest Expectations<BR>
Met all requirements<BR>
of report mechanics.
Advanced

Above Expectations<BR>
Met most requirements of report mechanics with few errors.
Basic

Meets Expectations<BR>
Did not meet most of requirements of report mechanics.
Developing

Does not meed expectations<BR>
Did not meet any requirements of report mechanics.
Creativity/Effort
5 pts

Helps make plan visually attractive to reader. Student was present for class each day the project was assigned and worked diligently on the assignment.

Explicit

Meets or Exceeds Highest Expectations. Was present in class everyday the project was assigned.
Advanced

Above Expectations<BR>
Completed business plan but was not present in class each day.
Basic

Meets Expectations<BR>
met most requirements of business plan and was not present in class each day.
Developing

Does not meed expectations<BR>
Didn't complete business plan. Student missed more than 3 days during the project.



Keywords:
  • Entrepreneurial Business Plan


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