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iRubric: Personal Brochure Rubric

iRubric: Personal Brochure Rubric

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Personal Brochure Rubric 
Rubric Code: Y22WW3C
Ready to use
Public Rubric
Subject: Communication  
Type: Assignment  
Grade Levels: Undergraduate

Powered by iRubric Category
  Distinguished

8 pts

Proficient

7 pts

Basic

6 pts

Developing

5 pts

Organization

Eight topics are clearly labeled. Questions are answered.

Distinguished

Layout is logical and appealing; Written communication is focused and interesting.
Proficient

Layout is organized; Written communication is effective.
Basic

Layout is haphazard;
Written communication is functional but not fully developed.
Developing

Layout is confusing; Written communication is limited.

(You can earn 0-5 points in this category based on lack of completion.)
Attractiveness

The text font and sizes along with graphics add to the brochure.

Distinguished

Text fonts and sizes are well chosen; exceptionally attractive formatting.
Proficient

Text fonts and sizes are readable; attractive formatting.
Basic

Text fonts and sizes may cause distraction; unattractive formatting.
Developing

Text fonts and sizes make the brochure difficult to read; distracting and unattractive formatting.

(You can earn 0-5 points in this category based on lack of completion.)
Content

The content is engaging for the reader and fulfills assignment requirements of eight mini-paragraphs.

Distinguished

Brochure contains many details from the questions and is exceptionally interesting to read.
Proficient

Brochure contains several details from the questions and is interesting to read.
Basic

Brochure contains some of the details from the questions and is marginally interesting to read.
Developing

Brochure contains very few, if any, details and is not very interesting to read.

(You can earn 0-5 points in this category based on lack of completion.)
Spelling/Proofreading

The document is free of grammatical errors.

Distinguished

No errors are evident after proofreading.
Proficient

No more than 3-5 errors are evident after proofreading.
Basic

No more than 6-8 errors are evident after proofreading.
Developing

More than 9 errors are noted.

(You can earn 0-5 points in this category based on lack of completion.)
Graphics

Minimum of 8 graphics are integrated to add to the context of each paragraph.

Distinguished

Graphics go well with the text, and there is a good mix of text and graphics.
Proficient

Graphics go well with the text, but they aren't integrated as well.
Basic

Graphics are included, but there are too few and the brochure seems "text heavy."
Developing

Graphics do not go with the accompanying text or appear to be randomly chosen.

(You can earn 0-5 points in this category based on lack of completion.)



Keywords:
  • brochure







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