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iRubric: Business Plan Grading Rubric - ECC HAMG 1321

iRubric: Business Plan Grading Rubric - ECC HAMG 1321

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Business Plan Grading Rubric - ECC HAMG 1321 
Business Plan Assignment - ECC HAMG 1231 Online
Rubric Code: SXCA752
Ready to use
Public Rubric
Subject: Business  
Type: Project  
Grade Levels: Undergraduate

Powered by iRubric Business Plan Rubric
  Missing Segment

0 pts

Lacking Info

6 pts

Poor

12 pts

Sufficient

18 pts

Advanced

25 pts

Total

(N/A)

Business Description

Missing Segment

Segment not included
Lacking Info

An overview of the company is not provided.
Poor

An overview of the company is provided but is lacking significant pieces of the requested information.
Sufficient

An overview of the company is provided which includes a large portion but not all of the requested information.
Advanced

A detailed overview of the company that includes:
Name
Description of business concept – including: Executive Summary, hours of operations, long and short-term goals.
Total
Marketing

Missing Segment

Segment not included
Lacking Info

Marketing of the business was partially discussed but lacked mention of any specific information.
Poor

Missing 2-4 components of the assignment
Sufficient

Missing only 1 component of the marketing requirement or plan missing some details within the requirements
Advanced

Marketing plan is detailed and contains all of the required components
Total
Menu

Missing Segment

Segment not included
Lacking Info

Ineffective menu, Missing 5+ components of the assignment
Poor

Missing 2-4 components of the assignment
Sufficient

Missing only 1 component of the Meni requirement or plan missing some details within the requirements
Advanced

Must contains a minimum of 9 items
•Design of menu must reflect style of your restaurant
•Must have descriptions under each menu item
•Must be original
Total
Interior & Design

Missing Segment

Segment not included
Lacking Info

No images and/or incomplete descriptions, lables missing
Poor

Some (less than 5) images included with incomplete or missing descriptions or missing lables.
Sufficient

Minimum of 10 images included with mostly complete descriptions, all products correctly labled.
Advanced

•Style of service
•Uniforms, front and back of house
•At least 12 pictures of design item – they should match your overall concept in style, feel, price, etc…
*color scheme
•Items must be labeled for use / location / etc…
Total
Writing Skills

Missing Segment
Lacking Info

Mechanics errors on every page. Writing style lacks clarity to the point of not being understandable.
Poor

Fair number of mechanics errors. Writing style sometimes lacks clarity for reader.
Sufficient

Occasional mechanics errors. Writing style is easy for reader to follow.
Advanced

No writing mechanics errors; writing style is easy for reader to follow.
Plan is well thought through, project in correct order, organized, original concept with great deal of effort and/or creativity.
Total




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