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iRubric: Chocolate Bar Design Rubric

iRubric: Chocolate Bar Design Rubric

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Chocolate Bar Design Rubric 
Working in groups of three to four, students will work collaboratively on a brand-new chocolate bar that would be popular with young people ages 13–19. ○ Design a NEW chocolate bar ○ Design a brand name, logo, and slogan ○ Identify what makes your chocolate bar different ○ Price of the bar and where it will be sold Then, students will create and send surveys to test assumptions about their product and change the product based on results.
Rubric Code: QXB7AW2
Ready to use
Public Rubric
Subject: English  
Type: Assignment  
Grade Levels: 9-12

Powered by iRubric Criteria
  Poor

5 pts

Fair

10 pts

Good

15 pts

Excellent

20 pts

Content of Poster/Presentation

The following needs to be represented in this poster: Product Design, Logo, Slogan, Price, Distribution, What makes it unique.

Poor

Substantially lacks relevant information and contains factual inaccuracies and/or misleading information.
Fair

Includes most basic relevant information but 2-3 relevant information is missing.
Good

Includes basic relevant information but key relevant information is missing.
Excellent

All basic relevant information is included, as well as some additional interesting aspects. Exhibits factual accuracy. Includes explanation and good visuals.
Visual Design of Poster

Poster needs to be in color and visuals need to be strong. Handwriting must be readable.

Poor

Presents information about the topic in an unorganized and uninteresting manner, with writing that is often not easy to read. Shows a lack of thought and planning. Fails to utilizes a variety of different materials and colors.
Fair

Presents information about the topic in a somewhat organized and interesting manner, with writing that is not always easy to read. Shows some thought and planning. Utilizes some different materials and colors, but suffers from being cluttered and/or unorganized at certain points.
Good

Presents information about the topic in an organized and interesting manner, with writing that is fairly easy to read, evidencing thought and planning. Utilizes some different materials and colors, and is generally uncluttered and pleasing to look at.
Excellent

Presents information about the topic in a well-organized, interesting, and stimulating manner, with writing that is easy to read, evidencing careful thought and planning. Utilizes a variety of different materials and colors, and is uncluttered and pleasing to look at.
Presentation

The speaker should be ready to talk about the poster with the help of the group. Other member roles must be explained.

Poor

Presentation is not interesting and suggests a lack of preparation in both design and rehearsal. Does not effectively incorporate the content of the poster into the presentation. Contributions among the group's members are very poorly divided. Presentation has a poor pace and fails to fit within the time range.
Fair

Information is presented in a somewhat interesting manner. The presentation fits within the time range. The poster is used somewhat effectively as part of the presentation.
Good

Information is presented in an interesting manner, demonstrating understanding. The presentation fits within the time range. The poster is used somewhat effectively as part of the presentation and planning is evident.
Excellent

Information is presented clearly, and in an interesting and exciting manner, demonstrating understanding. The presentation has a good pace and fits within the time range. The poster is used effectively as part of the presentation and careful planning is evident. All members of the group participate in a meaningful way.
Creativity/Effort

Poor

There is a noticeable lack of creativity and effort throughout the project.
Fair

Some creativity is apparent in a number parts of the project, including in parts of both the presentation and poster design. Reasonable efforts on the part of some of the group members is in evidence.
Good

Creativity is apparent throughout all parts of the project, including both presentation and poster design. Significant efforts on the part of all group members is in evidence throughout all aspects of the project.
Excellent

Substantial creativity is apparent throughout all parts of the project, including both presentation and poster design. Major efforts on the part of all group members is in evidence throughout all aspects of the project.
Product Iteration

Product has been changed based on market research (surveys).

Poor

No changes were made to the product. Group did not demonstrate an understanding of market research.
Fair

N/A
Good

N/A
Excellent

Changes were made to the product based on market research. It is evident that the group analyzed survey results well.










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