iRubric: Food Truck rubric

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Food Truck

You and your team are the new owners of a food truck. The food truck industry is a rapidly growing sector within the hospitality and tourism sectors. Design an attractive menu for the Food items you will sell and set reasonable, but profitable prices. Include the equipment and cost of the equipment required for your business. Create branding for your business that is creative and will attract business to your food truck. Design a food truck that is creative and unique.

Rubric Code: Q2533X9

By lisastrausser

Ready to use

Public Rubric

Subject: Vocational

Type: Project

Grade Levels: 9-12

Food Truck
	Requirements (N/A)	Poor 0 pts	Fair 10 pts	Good 15 pts	Excellent 20 pts
Design the Truck	Requirements Truck design should match the name or type of food business. Display name in several areas on the truck visible to the public.	Poor Food Truck name doesn't fit the theme of the truck. It is not displayed well on the truck visible by 1 angle.	Fair Food Truck name some what fits the theme of the truck. It is displayed well on the truck visible from 2 angles.	Good Food Truck name fits the theme of the truck. It is displayed in several locations to be visible from different angles of the truck.	Excellent Food Truck name fits the theme of the truck. It is displayed in several locations to be visible from different angles of the truck.
Menu	Requirements Design a menu with at least 5 main dishes, 3 Side dishes, 2 desserts, and 3 beverages. Be creative in designing your menu. Include all prices of food items. Prices of items should be set where you make a profit.	Poor Menu has very little food items. No prices listed for food items. No pictures of food shown.	Fair Menu is missing several required menu items. Prices do not match current market prices. Menu design is somewhat creative and attractive. Menu shows some creativity with pictures that represent the food items.	Good Menu included most of the required menu items. All prices and menu reflect current market. Menu design is creative and attractive. Menu shows some creativity with pictures that represent the food items.	Excellent Menu included all required menu items.. All prices and menu reflect current market. Menu design is creative and attractive. Menu shows creativity with pictures that represent the food items.
Required Equipment	Requirements Work Table Check out Counter Supply cabinet Driver Area Oven/Stove Prep Counter Sink for dishes Sink for handwashing Trash Can Walkway down the middle of the truck. Exit/backdoor Cash register Freezer Fridge Window over order counter Cost of Equipment	Poor Food truck has none of the required Equipment. Cost of equipment was not included.	Fair The food truck had fewer than half of the required Equipment. The cost a few pieces of equipment were included.	Good The food truck had more than half, but was missing some of the required Equipment. Some of the equipment cost was included.	Excellent The food truck had all the required Equipment. All equipment cost was included.
Publicity/Branding	Requirements Food truck logo slogan or catchphrase #hashtags Playlist of songs Instagram feed T-shirt Design	Poor The food truck had very few of the required Equipment. Branding items were not creative or unique.	Fair The food truck was missing several of required branding items. Items were not very creative or unique.	Good The food truck had more than half, but was missing some of the required branding. Branding items that were provided were creative and unique.	Excellent The food truck had all the required branding items. Branding items were creative and unique in design.
Creativity/Effort	Requirements Food Truck is colorful, unique and appealing to potential customers.	Poor No evidence of effort put forth by the student. Menu and food truck is not organized, colorful, or creative.	Fair Some evidence of effort, but menu and food truck is not creative.	Good Some evidence of effort. Menu and food truck is somewhat colorful, organized, and creative.	Excellent Clear evidence of effort put forth by the student. Menu and food truck is organized, colorful, and very creative.

Keywords:

Food truck and restaurant

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Project

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