iRubric: POSTER MAKING: Product Innovation and Entrepreneurship rubric

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POSTER MAKING: Product Innovation and Entrepreneurship

Your task is to create an innovative PRODUCT that will SOLVE a problem and/or present a solution to consumers in our society.

Rubric Code: N24X2B6

By KIZLARDEE

Ready to use

Public Rubric

Subject: Business

Type: Presentation

Grade Levels: 9-12

Prototype Pitch
	Needs Improvement 1 pts	Working toward Mastry 2 pts	Mastered 3 pts	In Depth Mastery 4 pts
Idea Generation	Needs Improvement There was no relevance between the product and the creativity. No new product was created.	Working toward Mastry There was little relevance between the product and the creativity. Product had minor adjustments to an existing product.	Mastered Creativity was average, related to the product. Project had major adjustments to an existing product.	In Depth Mastery There was above average creativity and thought put into the product. Product exhibited a brand new concept, design, and usage.
Target Market	Needs Improvement -It was unclear who your audience was. -Nothing about the advertisement was convincing or useful for selling your product.	Working toward Mastry -Your advertisement did not connect with your intended audience. -Very little of the advertisement was convincing to buy your product.	Mastered -Your advertisement did not connect with your intended audience. Your advertisement was convincing to buy your product.	In Depth Mastery It was very clear who your audience was. -You connected well with your audience and provided a convincing argument as to why they should purchase your product.
Value Proposition	Needs Improvement There was at least 1 Value Proposition given for your product.	Working toward Mastry There were 2 convincing Value Propositions given to support why people should buy your product.	Mastered There were 3 Value Propositions given to support why people should buy your product.	In Depth Mastery There were 4 or more convincing Value Propositions given to support why people should buy your product.
Business Model Canvas Illustration	Needs Improvement 1-3 elements of the Business Model Canvas are completed. Little to no thought or research is evident.	Working toward Mastry 4-6 elements of the Business Model Canvas are completed. There is evidence of some thought and/or research.	Mastered 6-8 of the elements of the Business Model Canvas are completed. It is developed and evident that there was thought and/or research.	In Depth Mastery All of the elements of the Business Model Canvas are completed. It is evident that your product idea was well thought out and researched.
Final Product Poster	Needs Improvement -The final product was unorganized, messy, and was not suitable for this task.	Working toward Mastry -The final presentation was average with little effort put into the design of the product.	Mastered -The final product was above average with more than average effort demonstrated in the final product.	In Depth Mastery -The final production was a great example of a successful product idea.

Keywords:

Product Innovation

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