iRubric: Video Podcast rubric

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Video Podcast

News Broadcast

for use with television and video podcasts

Rubric Code: GXAXA8B

By lmoralesvega

Ready to use

Public Rubric

Subject: Communication

Type: Project

Grade Levels: Undergraduate

Video Podcast
	Beginning 8.5 pts	Developing 10.5 pts	Proficient 11.5 pts	Advanced 12.5 pts
Duration	Beginning The video podcast is over a minute shorter or longer than 15 min	Developing The video podcast is more than 30 secs but less than a minute under or over 15 min	Proficient The vido podcast is less than 30 secs under or over 15 min long	Advanced The video pocast is exactly 15 min long
Presentation	Beginning Performance is not professional. There are numerous errors in broadcast.	Developing Performance attempts professionalism but comes across as immature or monotone.	Proficient Performance is professional and complete.	Advanced Performance is professional and creative. Skill and mastery of broadcast concepts are beyond expectations.
Content	Beginning The content is poorly structured and irrelevant for the target audience. It is evident that no previous audience research was made.	Developing The content is somewhat structured and relevant for the target audience. The audience research has lack of accuracy and can be improved.	Proficient The content is has a clear strucure and is mostly relevant for the target audience, some of it is not engaging. Good audience research, however it can still be improved.	Advanced The content is very well structured and is hightly relevant for the target audience and it engages the audiece. Excellent audience research.
Interview / Addressing questions	Beginning Speaker lacked answers to obvious questions the audience would be likely to ask. Speaker struggled to link answer to content of presentation.	Developing Speaker made a strong effort to answer questions, but lacked depth of knowledge beyond what he/she already presented.	Proficient Questions handled in a knowledgeable way but with some hesitation. Speaker clearly demonstrated further depth of knowledge than just the information in his/her presentation.	Advanced Questions handled with confidence and in a knowledgeable way. Speaker clearly demonstrated further depth of knowledge than just the information in his/her presentation.
Editing	Beginning There are major errors in editing and mechanics. Production and script are poor.	Developing There are some errors in editing and mechanics. Production and script are adequate.	Proficient Minimal errors in editing and mechanics. Production and script are complete and show creativity.	Advanced No errors in editing or mechanics. Production and script are complete and developed in a way that exceeds expectations.
Style	Beginning Program style (according to the proposed genre) is totally inappropriate for the objecives stated in the proposal.	Developing Program style (according to the proposed genre) is somewhat appropriate for the objecives stated in the proposal.	Proficient Program style is correct and effective for the objectives	Advanced Program style is correct and effective for the objectives and it is developed in a creative and entertaining way.
Visual Aids	Beginning No visual aids.	Developing Medium quality of intro and outro wipes. Some chosen images extraneous to presentation or marginally support presentation. Too much/little extra detail.	Proficient Semi professional looking intro and outro wipes images and text, not always well-placed. Figures clearly support ideas presented. May have some extra/missing info	Advanced Professional looking intro and outro wipes (cortinillas entrada y salida), Well-selected, wellplaced Chromakey, images and text. Figures clearly support ideas presented without extraneous info.
Closure	Beginning Closure nonexistent or very abrupt. Lack of synthesis.	Developing Closure shown but poorly explained by speaker. Audience has to summarize for themselves.	Proficient Closure stated. Summary perhaps not quite fully supported by evidence shown, but main points clear.	Advanced Closure explicit and clearly stated. Summary integrated main points and brought the presentation to a logical & effective closure

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