iRubric: Commercial rubric

edit print share Copy to my rubrics Bookmark test run assess... delete Do more...
Commercial Commercial Rubric for evaluating student commercial Rubric Code: E2458AA By VBJohnson Ready to use Public Rubric Subject: Social Sciences Type: Presentation Grade Levels: (none)

Presentation Rubric
	Poor 1 pts	Fair 2 pts	Good 3 pts	Excellent 4 pts
Organization	Poor Audience cannot understand commercial because there is no sequence of information.	Fair Audience has difficulty following commercial because the meaning of the commercial is unclear.	Good Student presents information in logical sequence which audience can follow.	Excellent Student presents information in logical, interesting sequence which audience can follow. Student uses persuasive techniques.
Content	Poor Content is weak. Content is unrelated to the product being advertised.	Fair Content is somewhat related to product being advertised, but the intent of the ad is unclear.	Good Content specfic to advertisement of product, easily understood.	Excellent Content logical, uses persuasive techniques discussed in class, such as humor, music, emotional appeal, usefulness of product.
Time limit	Poor Commercial is less than 30 seconds	Fair	Good	Excellent Commercial is 30-60 seconds
Call to Action	Poor Students did not add where we can purchase product	Fair	Good	Excellent Student added a call to action. We know where to order products.