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iRubric: Data Driven Argument Video Essay rubric

iRubric: Data Driven Argument Video Essay rubric

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Data Driven Argument Video Essay 
Video Essay
Students will investigate the affordability of food products and their correlation with quality and nutritional value across Aldi, Dollar General, and Walmart stores.
Rubric Code: C248X37
By cpdelavega
Ready to use
Public Rubric
Subject: English  
Type: Project  
Grade Levels: 9-12

Powered by iRubric Video Essay
  Minimal Achievement

5 pts

Satisfactory

10 pts

Excellent

15 pts

Outstanding

20 pts

Rhetorical Analysis

Minimal Achievement

The video contains fewer than two claims about the rhetorical techniques used in marketing.
Satisfactory

The video contains three claims about the rhetorical techniques used in marketing.
Excellent

The video contains four claims about the rhetorical techniques used in marketing.
Outstanding

The video contains six or more claims about the rhetorical techniques used in marketing.
Synthesis

Minimal Achievement

The analysis is not effectively supported by credible sources and are ineffectively referenced and cited in the analysis.
Satisfactory

The analysis is supported by a few sources, but there are inconsistencies in credibility and sythesis skills.
Excellent

The analysis is supported by some credible sources throughout the presentation that are adequately referenced and cited in the analysis.
Outstanding

The analysis is supported by credible sources throughout the presentation that are effectively referenced and cited in the analysis.
Opposing Viewpoint

Minimal Achievement

Fewer than two claims presented in the video suggest an opposing viewpoint or consumerism critique.
Satisfactory

A few claims identify an opposing viewpoint or consumerism critique but do not fully develop the argument.
Excellent

Most claims presented in the video indicate an opposing viewpoint or consumerism critique.
Outstanding

The claims in the presentation/recording effectively address an opposing viewpoint or consumerism critique.
Organization

Minimal Achievement

The video is not at all organized. The presentation of the video does not communicate the rhetorical purpose or consumerism critique.
Satisfactory

Some of the arguments in the video are not organized clearly. The presentation has inconsistent rhetorical analysis and critique.
Excellent

The arguments in the video are somewhat organized. The presentation maintains an adequate rhetorical analysis and effectiveness of the critique
Outstanding

The arguments in the video are organized clearly. The presentation adds to the rhetorical analysis and effectiveness of the critique
Formatting

Minimal Achievement

The video essay does not effectively use audio, video, text, graphics, and Works Cited page. The video essay is not at all creative or effective.
Satisfactory

The video essay is ineffectively uses audio, video, text, graphics, and Works Cited page.
Excellent

The video essay is consistently uses audio, video, text, graphics, and Works Cited page.
Outstanding

The video essay is outstandingly creative in its use of audio, video, text, graphics, and Works Cited page.





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