- Username
- Password
forgot?

iRubric: Create Your Own Business - Final Project rubric

edit print share Copy to my rubrics Bookmark test run assess... delete Do more...
Create Your Own Business - Final Project Culmination project for Advanced Business, Marketing, and Entrepreneurship. Student to understand the concepts of business idea to business creation through practical application. Rubric Code: JXA6566 By ajmr0428 Ready to use Public Rubric Subject: Business Type: Project Grade Levels: 9-12

Business Proposal Rubric
	Poor 11 pts	Fair 14 pts	Good 17 pts	Excellent 20 pts
Organization	Poor The information appears to be disorganized	Fair Information is organized, but paragraphs are not well-constructed	Good Information is organized in well constructed paragraphs	Excellent Information is very well organized with well constructed paragraphs and subheadings
Amount of Information	Poor One or more topics were not addressed	Fair All topics are addressed, and most questions answered with 1 sentence about each	Good All topics are addressed and most questions answered with at least 2 sentences about each	Excellent All topics are addressed and all questions answered with at least 2 sentences about each
Content of Information	Poor Several required areas of information have been ommitted	Fair Students have included most of the required information and content with some omissions. OR the student did not include additional text or information to enhance the quality of the document	Good Students have included just the required information	Excellent Students have included all the required information and content, and have gone beyond to include additional text and/or information that contribute to the overall quality of the document.
Mechanics	Poor Many grammatical, spelling, or punctuation errors(5 or more errors)	Fair A few grammatical, spelling, or punctuation errors (3-4 errors.)	Good Almost no grammatical, spelling, or punctuation errors. (1-2 errors)	Excellent No grammatical, spelling, or punctuation errors
Diagrams and Illustrations	Poor Diagrams and illustrations are not accurate OR do not add to the reader's understanding of the topic	Fair Diagrams and illustrations are neat and accurate and sometimes add to the reader's understanding of the topic.	Good Diagrams and illustrations are accurate and add to the reader's understanding of the topic	Excellent Diagrams and illustrations are neat, accurate and add to the reader's understanding of the topic
Professionalism	Poor The document looks unprofessional and needs major revisions and improvements	Fair	Good The final outcome of the document looks fairly good, but the document could use some minor improvements	Excellent The final outcome of the document looks "fit for the shelf."
Logo Rubric
	Poor 1 pts	Fair 2 pts	Good 3 pts	Excellent 4 pts
Graphics	Poor Flaws in size and/or color	Fair	Good Minor size and/or color issues	Excellent The student has demonstrated a master of using graphic images. the size and use of the image is appropriate. Use of advanced features is evident
Represents Business	Poor Does not represent the business	Fair	Good Represents the Business	Excellent Great Job - Represents the Business Well
Professionalism	Poor The document looks unprofessional and needs major revisions and improvements	Fair	Good The final outcome of the document looks fairly good, but the document could use some minor improvements	Excellent The final outcome of the document looks ready for the printer
Slogan Rubric
	Poor 1 pts	Fair 2 pts	Good 3 pts	Excellent 4 pts
Slogan	Poor Slogan's meaning isn't clear and doesn't support the idea of your business	Fair Slogan is catchy but doesn't support the idea of your business	Good Slogan is weak but supports the idea of your business	Excellent Slogan is catchy and supports the concept of your business
Job Descriptions (3)
	Poor 1 pts	Fair 2 pts	Good 3 pts	Excellent 4 pts
Position Title	Poor	Fair	Good	Excellent Specific and fits the business
Reports to	Poor	Fair	Good	Excellent Clearly states who this employee reports to
Compensation	Poor	Fair	Good	Excellent Specific Amount stated
Job Summary	Poor	Fair	Good	Excellent Clear and concise. Very Detailed
Qualifications/Skills	Poor	Fair	Good	Excellent All qualifications/skills are addressed
Education	Poor	Fair	Good	Excellent Education required is reasonable for the job
Quality of Information	Poor Information has little or nothing to do with the job	Fair Information clearly relates to the job. No details and/or examples are given	Good Information clearly relates to the job. It provides 1-2 supporting details and/or examples	Excellent Information clearly relates to job. It includes several supporting details and/or examples
Mechanics	Poor Many grammatical, spelling, or punctuation errors	Fair A few grammatical, spelling, or punctuation errors	Good Almost no grammatical, spelling or punctuation errors	Excellent No grammatical, spelling or punctuation errors.
Newspaper Ad Rubric
	Poor 1 pts	Fair 2 pts	Good 3 pts	Excellent 4 pts
Organzation	Poor Not well organized	Fair	Good Fairly well organized with some areas difficult to understand, locate or read	Excellent Very organized and presented in a clear and concise manner
Design Features	Poor Student did not display a clear knowledge of desktop publishing features or document has obvious page setup erros	Fair	Good Student shows a moderate understanding of desktop publishing. Overall design could be enhanced	Excellent Student has demonstrated a mastery of desktop publishing features and has used advanced features
Content-Accuracy	Poor Several required areas of information have been omitted	Fair	Good Most of the required information is included	Excellent No spelling errors
Graphics/Pictures	Poor Graphics do not go with the accompanying text or appear to be randomly chosen	Fair	Good Graphics go well with the text, but there are too many that distract from the text	Excellent Graphics go well with the text and there is a good mix of text and graphics
Spelling & Proofreading	Poor Several Spelling errors	Fair No more than 3 spelling errors	Good No more than 1 spelling error	Excellent No spelling errors
Writing-Mechanics	Poor There are several capitalization or punctuation errors	Fair There are 1-2 capitalization and/or punctuation errors	Good	Excellent Capitalization and punctuation are correct throughout
Professionalism	Poor The document looks unprofessional and needs major revisions and improvements	Fair	Good The final outcome looks fairly good, but the document could use some minor improvements	Excellent The final outcome of the document looks "fit for print"
Post Card
	Poor 1 pts	Fair 2 pts	Good (N/A)	Excellent (N/A)
Organization	Poor Not well organized	Fair	Good Fairly well organized with some area difficult to understand, locate or read	Excellent Very organized and presented in a clear and concise manner
Design Features	Poor Students did not display a clear knowledge of desktop publishing features or document has obvious page setup errors	Fair	Good Student shows moderate understanding of desktop publishing. Overall design could be enhanced	Excellent Student has demonstrated a mastery of desktop publishing features and has used advanced features
Content-Accuracy	Poor Several required areas of information have been omitted	Fair	Good Most of the required information is included	Excellent All required information is included
Graphics/Pictures	Poor Graphics do not go with the accompanying text or appear to be randomly chosen	Fair	Good Graphics go well with the text, but there are so many that they distract from the text	Excellent Graphic go well with the text and there is a good mix of text and graphics
Spelling & Proofreading	Poor Several Spelling errors	Fair No more that 3 spelling errors	Good No more than 1 spelling error	Excellent No spelling erros
Writing-Mechanics	Poor There are several capitalization or punctuation errors.	Fair There are 1-2 capitalization and/or punctuation errors	Good	Excellent Capitalization and punctuation are correct throughout
Professionalism	Poor The document looks unprofessional and needs major revisions and improvements	Fair	Good The final outcome looks fairly good, but the document could use some minor improvements	Excellent The final outcome of the document looks "fit for print
Radio Advertisement
	Poor 1 pts	Fair 2 pts	Good 3 pts	Excellent 4 pts
Format	Poor Not included	Fair	Good Introduction and/or ending are not included or not placed correctly	Excellent There is a clear introduction, middle and ending
Speaks Clearly	Poor The group does not speak clearly and distinctly most of the time	Fair One or more voices does not speak clearly and is difficult to understand	Good Each person speaks clearly, but one or more voices tend to drop off	Excellent Each person speaks clearly and distinctly all of the time and mispronounces no words
Time-Limit	Poor	Fair Presentation is over or under the 60 second length by 10 seconds	Good Presentation is over or under the 60 second length by 5 seconds	Excellent Ad is 60 seconds in length
Focus	Poor Commercial doesn't come to the point of the ad--audience confused	Fair	Good Commercial is too short or not enough information is given about the product	Excellent Commecial is relevant to the times and easy to understand
Volume	Poor Volume often too soft to be heard by all audience members	Fair Volume is loud enough to be heard by all audience members at least 80% of the time	Good Volume is loud enough to be heard by all audience members at least 90% of the time	Excellent Volume is loud enough to be heard by all audience members throughout the entire time
Music Clips	Poor Music clips need major editing	Fair	Good Music clips need minor editing	Excellent Music was edited appropriately
Broadcast editing	Poor Major editing still needed. Ad is not smooth	Fair	Good Minor editing is needed--for example too much silence between clips	Excellent Entire ad is edited well
Authenticity	Poor Ad does not sound real--professional	Fair	Good Ad is pretty good. One or 2 parts do not fit with the theme	Excellent Ad has the sound of a "real" professional advertisement
Enthusiasm	Poor Complete lack of enthusiasm	Fair	Good	Excellent Sounds great and students show enthusiasm.
Commercial
	Poor 3 pts	Fair 4 pts	Good 5 pts	Excellent 6 pts
Format	Poor Not included	Fair	Good Introduction and/or ending are not included or not placed correctly	Excellent There is a clear introduction, middle and ending
Speaks Clearly	Poor The group does not speak clearly and distinctly most of the time	Fair One or more voices does not speak clearly and is difficult to understand	Good Each person speaks clearly, but one or more voices tend to drop off	Excellent Each person speaks clearly and distinctly all of the time and mispronounces no words
Time-Limit	Poor Does not meet the time limit requirements for each commercial	Fair Completes 1-2 versions within the time limit	Good Completes 2 versions within the time limit and 1 is above or over by 5 seconds	Excellent Completes each version of the commercials within the time limit
Authenticity	Poor Commercial does not sound professional	Fair	Good Commercials are pretty good. One or 2 pares do not fit with the theme	Excellent Commercial has the sound of a "real" professional advertisement
Focus	Poor Commercial doesn't come to the point of the advertisement of the product	Fair	Good Commercial is too short or not enough information is given about the product	Excellent Commercial is relevant to the times and easy to understand
Enthusiasm	Poor Complete lack of enthusiasm	Fair	Good	Excellent Students show enthusiasm that sells the product to the audience
BC/Letter/Specialty Document (3)
	Poor 1 pts	Fair 2 pts	Good 3 pts	Excellent 4 pts
Organization	Poor Not-well organized	Fair	Good Fairly well-organized some areas difficult to understand, locate, or read	Excellent Very organized and presented in a clear and concise manner
Content	Poor Content criteria does not exist	Fair Content criteria missing 3-4 points	Good Content criteria missing 1-2 points	Excellent Content criteria is complete and everything is included.
Professionalism	Poor The document looks unprofessional and needs major revisions and improvements	Fair	Good The final outcome looks fairly good, but the document could use some major minor improvements	Excellent The final outcome of the document is "fit for print"
Design Features	Poor Student did not display a clear knowledge of Desktop Publishing features or document has obvious page setup errors	Fair	Good Student shows a moderate understanding of desktop publishing. Overall design could be enhanced	Excellent Student has demonstrated a mastery of desktop publishing features and has used advanced features
Spelling and Proofreading	Poor Several Spelling errors	Fair No more than 3 spelling errors	Good No more than 1 spelling error	Excellent No spelling errors
Graphics/Pictures	Poor Graphics do not go with the accompanying text or appear to be randomly chosen	Fair	Good Graphics go well with the text, but there are some that distract from the text	Excellent Graphics go well with the text and there is a good mix of text and graphics
Final Presentation (2)
	Poor 4 pts	Fair 6 pts	Good 8 pts	Excellent 10 pts
Enthusiasm	Poor Very little use of facial expressions or body language. Did not generate much interest in topic being presented	Fair Facial expressions and body language are used to try to generate enthusiasm, but seem somewhat faked	Good Facial expressions and body language sometimes generate a strong interest and enthusiasm about the topic in others	Excellent Facial expressions and body language generate a strong interest and enthusiasm about the topics in others.
Comprehension	Poor Students are unable to accurately answer questions posed by classmates about the topic	Fair Students are able to accurately answer a few questions posed by classmates about the topic	Good Students are able to accurately answer most all questions posed by classmates about the topic	Excellent Students are ale to accurately answer almost all questions posed by classmates about the topic
Preparedness	Poor Students do not seem at all prepared to present	Fair The students are somewhat prepared, but is is clear that rehearsal was lacking	Good Students seem pretty prepared but might have needed a couple more rehearsals	Excellent Students are completely prepared and have obviously rehearsed
Speaks Clearly	Poor Often mumbles or can not be understand Or mispronounces	Fair Speaks clearly and distinctly most (85%) of the time. Mispronounces no more than one word.	Good Speaks clearly and distinctly all (100-95%) the time, but mispronounces one word.	Excellent Speaks clearly and distinctly all distinctly all 95 - 100% of the time, and mispronounces no words
Content	Poor Does not seem to understand the topic very well	Fair Shows a good understanding of parts of the topic	Good Shows a good understanding of the topic	Excellent Shows a full understanding of the topic
Format	Poor Basic Format	Fair	Good	Excellent Professional Looking
Transitions	Poor Not smooth transitions	Fair	Good	Excellent Do not detract from the presentation
Effects/Animations	Poor Take away from the presentation	Fair	Good	Excellent Tasteful and professional
Presentation Board
	Poor 1 pts	Fair 2 pts	Good 3 pts	Excellent 4 pts
Title	Poor The title is too small and/or does not describe the content of the poster well	Fair Title can be read from 4 ft away and describes content well	Good Title can be read from 6 ft away and describes content well	Excellent Title can be read from 6 ft way and is quite creative
Graphics-Clarity	Poor Many graphics are not clear or are too small	Fair Most graphics are in focus and the content is easily viewed and identified from 4 ft away	Good Most graphics are in focus and the content easily viewed and identified from 6 ft away	Excellent Graphics are all in focus and the content is easily viewed and identified from 6 ft away
Labels	Poor Labels are too small to view or no important items were labeled	Fair Several items of importance on the poster are clearly labeled with labels that can be rad from at least 3 ft away	Good Almost all items of importance on the poster are clearly labeled with labels that can be read from at least 3 ft away	Excellent All items of importance on the poster are clearly labeled with labels that can be read from at least 3 ft away.
Required Elements	Poor Several required elements were missing	Fair All but 1 of the required elements are included on the poster	Good All required elements are included on the poster	Excellent The poster includes all required elements as well as additional information
Attractiveness	Poor The poster is distractedly messy or very poorly designed.It is not attractive	Fair The poster is acceptable attractive though is may be a bit messy	Good The poster is attractive in terms of design, layout and neatness	Excellent The poster is exceptionally attractive in terms of design, layout, and neatness
3-D Representation
	Poor 10 pts	Fair 15 pts	Good 20 pts	Excellent 25 pts
Product/Service	Poor Minimal effort 0 - will be given to anyone who does not do this portion	Fair Basic creation of product/service. Lacks creativity	Good Completed work representation of product/service	Excellent Above and beyond work effort with complete representation of product/service. High effort for creative ability.

Subjects:

Business

Types:

Project

Discuss this rubric