iRubric: Cereal Box Cover rubric

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Cereal Box Cover Assignment - To create the front side of a cereal box To grab the consumer’s attention, cereal boxes have catchy names, recognizable logos and easy to read nutritional information. Some cereals even have mascots to help consumers identify their products. Your job is to create the front cover of a cereal box which will catch the attention of any grocery shopper and will make him/ her switch instantly to your brand. Rubric Code: D929X3 By ajlampley Ready to use Public Rubric Subject: English Type: Project Grade Levels: 9-12

Cereal Box Cover
	Poor 1 pts	Fair 2 pts	Good 3 pts	Excellent 4 pts
Components	Poor Missing 3 of more elements	Fair Missing 2 elements	Good Missing 1 element	Excellent Contains all required elements logo/ name/ name of manufacturer (make this up) / brief description/ graphic image of the cereal (extra points for designing this graphic yourself) / net weight of the cereal box, in ounces/ a special offer or promotion to entice customers to buy your product
Design	Poor Layout is completed hastily and looks disordered.	Fair Layout contains some white space	Good Layout contains minimal white space	Excellent Layout contains minimal white space, use of fonts/ style is professionally and not over crowded
Creativity	Poor Student displays little to no creativity and basically copies already conceived ideas on cereals	Fair Cereal box contains a title/ logo/	Good Cereal box contains a good title/ logo	Excellent Cereal box contains a creative title/ logo/ mascot, and student shows ingenuous ideas in the creation of this product.
Citations	Poor Student shows no evidence to cite work	Fair Student list websites where he/ she gather information	Good Student shows attempts to cite all resources	Excellent Student correctly cites all resources, including work/ pictures (use an alternative Google document if needed)