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iRubric: Final Business Plan -- Pitch to Investors rubric

iRubric: Final Business Plan -- Pitch to Investors rubric

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Final Business Plan -- Pitch to Investors 
Entrepreneurship and Business Plan Evaluation
You will give 9-10 minute presentation to the class about your Business plan. You will focus on the creative details of the project and not on the monetary, however your printed business plan must be presented with all details. Submit hard copies as well as electronic documents of your presentation on your presentation day.
Rubric Code: S2X4W73
By joung24
Ready to use
Public Rubric
Subject: Business  
Type: Presentation  
Grade Levels: 9-12

Powered by iRubric Individual Presentation Rubric
  Exceeding Expectations

10-9

10 pts

Meeting Expectations

8-7

8 pts

Beginning to Meet Expectations

6

6 pts

Developing

5 -<5

5 pts

Company Overview

Company Overview (brief description of company, such as products and services you offer)

Location Analysis is presented.

X0.5
Exceeding Expectations

Explains exactly what the company does and where it is located.

Clear connection to Hotellings Model of Spatial Competition (and relevant factors such as S.O.S. and Competitive Analysis) is communicated.
Meeting Expectations

Generally explains the company and gives only a general location of business.

Hotellings Model of Spatial Competition is referenced with some elaboration.
Beginning to Meet Expectations

Does not explain very well what the company does or where it is located.

Hotellings Model of Spatial Competition is briefly referenced.
Developing

Poor explanation of the business and does not talk about the location.

Hotellings Model of Spatial Competition requires explanation.
Products and Services

Provide detailed description of products and/or services.

X0.5
Exceeding Expectations

Very thorough and detailed description of products and/or services that the business provides.

Investors have a clear and direct understanding of the product/services.
Meeting Expectations

Good description of the products and/or services provided by the business but missing some details.

Investors have a general understanding of the product/services.
Beginning to Meet Expectations

Vague or unclear description of the products and/or services provided by the business.

Investors may have some questions about how the product/service functions.
Developing

Underdeveloped or no description of the products and/or services provided by the business.

Investors may be lost.
Target Markets and Competitors

Provide detail description of target market and competitors
Exceeding Expectations

3 facts have been provided about potential customers (target market) AND 3 facts about your competitors.

All facts are relevant to key concepts learned in the marketing unit and thoughtfully inter-weaved throughout the presentation.
Meeting Expectations

2-3 facts have been provided about possible customers your business AND 2-3 facts about your competitors.

Most facts are relevant to key concepts learned in the marketing unit.
Beginning to Meet Expectations

1-2 facts have been provided about possible customers your business AND 1-2 facts about your competitors.

Some facts are relevant to key concepts learned in the marketing unit.
Developing

0-1 facts have been provided about possible customers your business AND 0-1 facts about your competitors.

Little/no reference to key concepts has been made from the marketing unit.
Business Plan Presentation I

Student presents materials and is comfortable with the information.

X0.5
Exceeding Expectations

Students show that they are completely prepared and have rehearsed before the presentation.

Answer investor questions with determined confidence and clear knowledge of their market.

Student is wearing professional business attire.
Meeting Expectations

Students seem to be pretty prepared but maybe should have rehearsed more.

Answer investor investor questions with some confidence and knowledge of their market.
Beginning to Meet Expectations

Student was somewhat prepared, however obviously did not rehearse and presentation was poor.

Answer some investor questions with basic responses. Limited knowledge of the market.
Developing

Students do not seem prepared to present the material.

Investor questions are met with long pauses, and or not responded to in any detail.
Business Plan Presentation II

Materials used are appropriate and follows the directions described in the process.
Exceeding Expectations

It is extremely well organized, uses multiple visual aids (when needed), very knowledgeable about subject matter, and provides the appropriate information about the company.
Meeting Expectations

It is well organized, uses some visual aids (when needed), knowledgeable about subject matter and does not provide all the appropriate information about the company
Beginning to Meet Expectations

The organization is good, uses some visual aids (when needed), somewhat knowledgeable about subject matter and does not provide all appropriate information about the company
Developing

Poor organization, no visual aids, lack of knowledge about subject matter and does not provide appropriate information about the company
Business Hook

Getting your investors' attention.
Exceeding Expectations

You've created a very original and engaging hook or put a fantastic new twist on motivating the audience to be interested in learning more about the business/product.
Meeting Expectations

You've created an original hook or put a new twist on motivating the audience to be interested in learning more about the business/product.
Beginning to Meet Expectations

You've presented a standard hook. The audience may be motivated to pay attention to the business/product.
Developing

You've hook requires extra focus and attention or is missing.
Business Sections

* Identity
* Marketing
* Operations
* Human Resources
* Legal Aspects
* Finance
Exceeding Expectations

All business sections are present within the presentation.

The MOST IMPORTANT information from each section is BRIEFLY but ENGAGINGLY presented.
Meeting Expectations

Most business sections are present within the presentation.

The MOST IMPORTANT information from each section is BRIEFLY presented.
Beginning to Meet Expectations

Some business sections may be missing or underdeveloped.

Some information isn't necessary for a business pitch, and is better saved for the paper copy of the plan. TOO MUCH TIME is spent on details that could be read later.
Developing

Several business sections are missing or underdeveloped.

Information requires more research and/or clarification for investors to be interested in the business.



Keywords:
  • ENTREPENEURSHIP



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