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iRubric: Entrepreneurship and Business Plan Evaluation rubric

iRubric: Entrepreneurship and Business Plan Evaluation rubric

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Entrepreneurship and Business Plan Evaluation 
Entrepreneurship-(small) Marketing Research Brief
Student will give 5-8 minute presentation to class about their fictitious business. They will focus on the creative details of the project and not on the monetary, however printed business plan must be presented with all details. Submit hard copies as well as electronic documents of your presentation.
Rubric Code: QX429AX
By sea0033
Ready to use
Public Rubric
Subject: Business  
Type: Presentation  
Grade Levels: 9-12

Powered by iRubric Individual Presentation Rubric
  Exceeds Standard

5 pts

Meets Standard

4 pts

Approaching Standard

3 pts

Below Standard

2 pts

Company Overview

Company Overview (brief description of company, such as products and services you offer)
Exceeds Standard

Explains exactly what the company does and where it is located.
Meets Standard

Generally explains the company and gives only a general location of business.
Approaching Standard

Does not explain very well what the company does or where it is located.
Below Standard

Poor explanation of the business and does not talk about the location.
Products and Services

Provide detail description of products and/or services.
Exceeds Standard

Very thorough and detailed description of products and/or services that the business provides.
Meets Standard

Good description of the products and/or services provided by the business but missing some details.
Approaching Standard

Vague or unclear description of the products and/or services provided by the business.
Below Standard

Poor or no description of the products and/or services provided by the business.
Target Markets and Competitors

Provide detail description of target market and competitors
Exceeds Standard

3 facts have been provided about possible customers your business AND 3 facts about your competitors
Meets Standard

2-3 facts have been provided about possible customers your business AND 2-3 facts about your competitors
Approaching Standard

1-2 facts have been provided about possible customers your business AND 1-2 facts about your competitors
Below Standard

0-1 facts have been provided about possible customers your business AND 0-1 facts about your competitors
Business Plan Presentation I

Student presents materials and is comfortable with the information.
Exceeds Standard

Students show that they are completely prepared and have rehearsed before the presentation.
Meets Standard

Students seem to be pretty prepared but maybe should have rehearsed more.
Approaching Standard

Student was somewhat prepared, however obviously did not rehearse and presentation was poor.
Below Standard

Students do not seem prepared to present the material.
Business Plan Presentation II

Materials used are appropriate and follows the directions described in the process.
Exceeds Standard

It is extremely well organized, uses multiple visual aids (when needed), very knowledgeable about subject matter, and provides the appropriate information about the company.
Meets Standard

It is well organized, uses some visual aids (when needed), knowledgeable about subject matter and does not provide all the appropriate information about the company
Approaching Standard

The organization is good, uses some visual aids (when needed), somewhat knowledgeable about subject matter and does not provide all appropriate information about the company
Below Standard

Poor organization, no visual aids, lack of knowledge about subject matter and does not provide appropriate information about the company
Electronic Scavenger Hunt

Completion of Scavenger Hunt assigned
Exceeds Standard

Completion of all questions using MS Word with student name and class name at top of page
Meets Standard

Completed 20-29 of the questions using MS Word with student name and class name at top of page
Approaching Standard

Completed 12-19 of the questions using MS Word with student name and class name at top of page
Below Standard

Completed less than 12 questions or did not use MS word to complete the assignment or did not have name or class name at the top of the page.
Reaction paper

Completion of Reaction paper to the Forbes Entrepreneur Quiz
Exceeds Standard

Fully described in complete sentences and was thoughtful.
Meets Standard

Fully described and was thoughtful however sentence or paragraph structure was poor
Approaching Standard

Poorly described with poor sentence structure and obvious not thought went into the assignment.
Below Standard

Poorly described, partial sentences, or not completed.



Keywords:
  • ENTREPENEURSHIP



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