iRubric: RB TV Commercial Presentation rubric

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RB TV Commercial Presentation

Produce a commercial for your October Reading Book. The commercial must provide a concise summary with images and persuade the listener to buy or borrow the book from the library in order to read the book.

Rubric Code: X23X558

By lconey

Ready to use

Public Rubric

Subject: English

Type: Presentation

Grade Levels: 6-8, 9-12

RB Commercial
	Excellent/Masterful 20 pts	Good/Skilled 15 pts	Adequate/Able 10 pts	Below Average/Apprentice 5 pts
Meets Goals of Project 20 % - Completed on time - Follows Directions Above - Includes all criteria - Be Persuasive	Excellent/Masterful Commercial was completed on time. All directions were followed and all project criteria were incorporated in it. Excellent job making the novel come alive.	Good/Skilled Commercial was completed on time following directions. Most of the project criteria were incorporated into it. Show well represented.	Adequate/Able Commercial almost completed on time but not all directions followed and not all criteria incorporated into project. Show is adequately represented.	Below Average/Apprentice Commercial not completed on time. Directions were not followed well and several criteria were not included. Warriors Don't Cry not represented very effectively.
Creativity 20 % - Originality in commercial content - Use of graphical elements like images from the book and music to create a mood.	Excellent/Masterful Totally original commercial design, used many images from the book and music to create a mood making strong ties to the book as inspiration.	Good/Skilled Most of the commercial elements are unique with some images from the book and some music to create the mood.	Adequate/Able Some aspects of the show are unique with a few images from the book and short music sound bites to create the mood.	Below Average/Apprentice Majority of elements are not original and do not show creative thought with no images from the book and no music to create the mood.
Planning/Voice Techniques 20 % - Planning of background/backdrop that is not distracting -Speaking Voices are loud enough to hear - Intonation, rhythm, tone, and stress in your spoken delivery and expression	Excellent/Masterful The commercial looks carefully planned. Skillful use of people and props. Speaking voices are used with proper volume so all can hear.	Good/Skilled The commercial looks mostly planned. Some use of people and props were incorporated. Speaking voices are used with proper volume so all can hear.	Adequate/Able The commercial looks somewhat planned. A few people and props were incorporated. Speaking voices are somewhat used with proper volume so all can hear.	Below Average/Apprentice The commercial looks carefully planned. No skillful use of people and props were incorporated. Speaking voices are slightly used with proper volume so all can hear.
Effort 20 % Appropriate use of: - The quality put into the producing and editing of the commercial - Time spent out of class to produce and edit the commercial	Excellent/Masterful Quality and time spent out of class was used wisely to produce and edit the RB Commercial. Much time and effort went into the planning and design of the show. It is clear the students worked diligently.	Good/Skilled Quality and class time was used fairly wisely. Student could have put in more time and effort out of class to produce and edit the RB Commercial	Adequate/Able Quality and class time was not always used wisely. Student could have put in more time and effort out of class to produce and edit the RB Commercial.	Below Average/Apprentice Quality and class time was not used wisely and the student put in little to no additional effort out of class to produce and edit the RB Commercial.
Time length 20 % - Use of time to make the commercial	Excellent/Masterful Did not go under the required one minute minimum length of time for the commercial.	Good/Skilled Went 5 - 10 seconds under the required minimum length of time for the commercial.	Adequate/Able Went 10 - 15 seconds under the required minimum length of time for the commercial.	Below Average/Apprentice Went 15 - 20 seconds under the required minimum length of time for the commercial.

Keywords:

Concise, Brevity, Summary, RB, Commercial, Persuasive, Convincing

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