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iRubric: Intro. to Entrepreneurship: Business Plan rubric

iRubric: Intro. to Entrepreneurship: Business Plan rubric

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Intro. to Entrepreneurship: Business Plan 
Students develop a business plan for a new product or service in the city. Each student had the choice of the business organization structure. An application for a bank loan is to be submitted to finance the new business.
Rubric Code: WA4W29
Draft
Private Rubric
Subject: Business  
Type: Project  
Grade Levels: 9-12

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  None

0 pts

Poor

Does not meet Expectations

5 pts

Fair

Meets Expectations, yet lacks some of the information

10 pts

Good

Is above Expectations, only contains minimal errors or does not include all necessary parts.

15 pts

Excellent

Meets or Exceeds Highest Expectations.

20 pts

Cover Letter for Loan Application
20 %

None

No cover letter for the bank loan application at all.
Poor

Cover Page contains only one to three of the required elements.
Fair

Cover Page contains four to five of the required elements.
Good

Cover Page contains six of the required elements.
Excellent

Cover Page contains all seven of the required elements.
1. Business details.
2. Bank details.
3. Date.
4. Applicant's signature.
5. Nature of business
6. Purpose of loan
7. Collateral for loan
Introduction
15 %

None

Business Plan contains no Introduction at all.
Poor

Introduction contains only one to three of the required elements.
Fair

Introduction contains four of the required elements and clearly described.
Good

Introduction contains five of the required elements and clearly described.
Excellent

Introduction contains all six of the required elements and clearly described.
1. Description of business
2. Goals
3. Business structure
4. Skills & experience of people
5. Advantage 1
6. Advantage 2
Marketing
20 %

None

Business Plan contains no Marketing Section at all.
Poor

Marketing Plan contains only one or two of the required elements.
Fair

Marketing Plan contains three of the required elements but one element not clearly described.
Good

Marketing Plan contains three of the required elements and clearly described.
Excellent

Marketing Plan contains all four of the required elements and clearly described.
1. Description of product/service
2. Decription of market
3. Description of industry
4. Description of location
Financial Management
20 %

None

Business Plan contains no Financial Management Section at all.
Poor

Financial Management Plan contains only item 1 or/and item 3 of the required elements.
Fair

Financial Management Plan contains only Cash-flow statement and clearly described.
Good

Financial Management Plan contains Cash-flow statement and either item 1 or 3 and clearly described.
Excellent

Financial Management Plan contains all three of the required elements and clearly described.
1. Identification of risks
2. Cash-flow statement
3. Funding request
Operations
15 %

None

Business Plan contains no Operations Section at all.
Poor

Operational Plan contains only one or two of the required elements.
Fair

Operational Plan contains three of the required elements but one element not clearly described.
Good

Operational Plan contains three of the required elements and clearly described.
Excellent

Operational Plan contains all four of the required elements and clearly described.
1. Daily management
2. Hiring and personnel procedures
3. Insurance or/and rental agreements
4. Other relevant matters
Concluding Statement
10 %

None

Business Plan contains no Concluding Statement at all.
Poor

Concluding Statement contains only item 1 of the required elements.
Fair

Concluding Statement contains only item 2 of the required elements.
Good

Concluding Statement contains all two of the required elements and clearly described.
Excellent

Concluding Statement contains all two of the required elements and both persuasive and clearly described .
1. Goals
2. Commitment to success



Keywords:
  • Entrepreneurial Business Plan

Subjects:

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