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iRubric: Business Plan - Final Project Rubric

iRubric: Business Plan - Final Project Rubric

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Business Plan - Final Project Rubric 
Students develop a business plan for a retail or service business that they are personally interested in starting. Each student will be responsible for all portions of the comprehensive plan that covers everythnig, including Executive Summary, Business Description, writing a mission statement, developing the marketing plan, etc.
Rubric Code: VX577XX
Ready to use
Public Rubric
Subject: Business  
Type: Project  
Grade Levels: 9-12, Undergraduate

Powered by iRubric Business Plan Project
100 %
  Excellent

4 pts

Good

3 pts

Fair

2 pts

Poor

1 pts

Title Page and Table of Contents
8 pts

Completed with logo, name and period number.

Excellent

Meets or Exceeds Highest Expectations.<BR>
Completed all content for this area.
Good

Above Expectations<BR>
Completed most content.
Fair

Meets Expectations<BR>
Missing most content.
Poor

Does not meet expectations<BR>
Missed Title Page or Table of Contents.
Format
16 pts

700 words, 2" top margin, One inch left, right & bottom margins. Times font, maximum 14 point.

Excellent

Meets or Exceeds Highest Expectations<BR>
Completed proper format for this area. (700 words or more)
Good

Above Expectations<BR>
Completed most proper format for this area.
(600-699 words)
Fair

Meets Expectations<BR>
Missing most proper format for this area.
(500-599 words)
Poor

Does not meet expectations<BR>
Did not follow proper format.
(400-499 words)
Executive Summary
20 pts

Convinces reader that business is sound and has opportunity for success

Excellent

Meets or Exceeds Highest Expectations<BR>
Completed all content for this area.
Good

Above Expectations<BR>
Completed most content.
Fair

Meets Expectations<BR>
Missing most content
Poor

Does not meet expectations<BR>
Missed entire page.
General Company Description
20 pts

Basic Description<BR>
Business Product or Service <BR>
Location and/or Facilities

Excellent

Meets or Exceeds Highest Expectations<BR>
Completed all content for this area.
Good

Above Expectations<BR>
Completed most content.
Fair

Meets Expectations<BR>
Missing most content
Poor

Does not meet expectations<BR>
Missed entire page.
Financial Plan
20 pts

Start-up Costs<BR>
Estimated Sales & Profits

Excellent

Meets or Exceeds Highest Expectations<BR>
Completed all content for this area.
Good

Above Expectations<BR>
Completed most content.
Fair

Meets Expectations<BR>
Missing most content
Poor

Does not meet expectations<BR>
Missed entire page.
Creativity
12 pts

Having an interesting idea. Keeps the reader's attention<BR> Adding a picture of location (Google Maps)

Excellent

Meets or Exceeds Highest Expectations<BR>
Includes location and detailed picture of area.
Good

Above Expectations<BR>
Includes vague location or non detailed picture of location.
Fair

Meets Expectations<BR>
Includes location or picture but not both.
Poor

Does not meet expectations<BR>
Does not include location or picture.
Bibliography
8 pts

Cited sources of information. Proper Format on seperate page including three sources.

Excellent

Meets or Exceeds Highest Expectations<BR>
Completed all cited sources on seperate page.
Good

Above Expectations<BR>
Completed a cited source page with few errors.
Fair

Meets Expectations<BR>
Completed Cited Sources but not on seperate page.
Poor

Does not meet expectations<BR>
Did not cited sources.



Keywords:
  • Entrepreneurial Business Plan

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