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Advertising Mechanism Poster 
Advertising Mechanism Poster
Rubric Code: V78W3C
By suzannewitthoft
Ready to use
Public Rubric
Subject: Science  
Type: Project  
Grade Levels: 9-12

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  Level 1

1 pts

Level 2

2 pts

Level 3

3 pts

Level 4

4 pts

Visual Appeal

Level 1

Poster does not draw in the audience or catch the eye of the view.
Little color used.
Images not sharp.
Image presented makes little match to product.
Level 2

Poster is somewhat appealing to the eye.
Some colour is used.
Images fit poster.
Level 3

Poster catches the eye. Images are sharp and in focus.
Quite appealing to the eye.
Level 4

An excellent poster - very appealing. Images are sharp and match the product and style.
Neatness

Level 1

Poster not neatly presented. Looks as if it were put together with very little thought.
Images not cut out neatly.
Last minute job???
Level 2

Poster is somewhat neat. Images are cut out and attached in a somewhat neat manner.
Any text is also neatly presented.
Level 3

Poster is quite neat.
Images sharp and placed in neat manner on poster.
Text is neat and uniform.
Level 4

Poster is very neat - lots of thought went into it. Images are cut close and arranged neatly.
Text stands out and is uniform.
Professional job!
Content

Level 1

Very little information given. Product not even identified.
What is this poster selling?
Level 2

Product is somewhat identified. Some info is given.
Product is identifiable only if you knew the product before seeing the poster.
Level 3

Product easily identified and information supports the product.
Info given is clear and easy to understand.
Level 4

Product identified clearly. Product info is clear and easy to follow. Excellent job on giving product info without over-using text.
Hist Context

Level 1

No context
Level 2

Loose hist context
Level 3

Some hist context.
Level 4

Hist Context clearly shown. Relevant and clear.
Written Explanation

Level 1

Explanation does not answer the questions made of the student.
Many spelling and grammatical mistakes.
Level 2

Explanation somewhat satisfies criteria of questions posed.
Several spelling and grammatical mistakes.
Level 3

Explanation supports question posed of student. Very few spelling and grammatical mistakes.
Level 4

Explanation fully answer questions posed.
Very few (if any) spelling and grammtical mistakes.




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