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iRubric: Resume and Cover Letter Rubric

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Resume and Cover Letter Rubric 
This rubric is designed to assess student's resume and cover letter
Rubric Code: T2432A3
Ready to use
Public Rubric
Subject: Business  
Type: Writing  
Grade Levels: Undergraduate

Powered by iRubric Resume Rubric
25 %
  Excellent

3 pts

Good

2 pts

Needs Work

1.5 pts

Unsatisfactory

0 pts

Overall Appearance

Excellent

Typed<BR>
Resume covers 1 page and visually represents the "brand" in a unique way <BR>
<BR>
Information is organized in a way that conveys the attributes of the "brand you"
Good

Typed<BR>
Resume covers 1 page and tries to reinforce or position the "brand"
<BR>
Information is organized in a way that serves the purpose of the document
Needs Work

Typed<BR>
Resume fills the page but too little/too much white space exists in document<BR>
<BR>
Information is mostly organized in a way that serves the purpose of the document
Unsatisfactory

Typed<BR>
Resume does not fill the page<BR>
<BR>
Information is not organized in a way that serves the purpose of the document
Brand Statement

Excellent

Brand statement clearly articulated in an engaging and appropriate manner <BR>
Brand Statement relevant to position announcement.
<BR>
Clear sense of talents and/or talents listed.
Good

Brand statement articulated in appropriate manner, but could be better written.
<BR>
Brand Statement relevant to position announcement.
<BR>
Sense of talents there.
Needs Work

Brand statement articulated, but unclear.
<BR>
Brand Statement not modified for specific position announcement.
<BR>
Had to figure out how talents help.
Unsatisfactory

No brand statement
Structure of Sections

Excellent

Heading, experience, skills and education covered in detail<BR>
<BR>
Extra information given to enhance resume<BR>
All formatting is consistent throughout the document<BR>
<BR>
Balanced margins with eye appeal<BR>
<BR>
Format highlights strengths and information<BR>
<BR>
<BR>
Appropriate fonts and point size used with variety
Good

Heading, experience, skills and education covered in some detail<BR>
<BR>
Information given to enhance resume<BR>
Almost all formatting is consistent throughout the document<BR>
<BR>
Balanced margins <BR>
<BR>
Format highlights strengths and information adequately<BR>
<BR>
Appropriate fonts and point size used with variety
Needs Work

Heading, experience and education covered with little detail<BR>
<BR>
Minimum extra information given to enhance resume<BR>
The document contains significant inconsistencies in formatting<BR>
<BR>
Balanced margins<BR>
<BR>
Format highlights strengths and information somewhat
Unsatisfactory

Missing one of the following: heading, experience, or education<BR>
<BR>
No extra information given to enhance resume<BR>
Formatting is very inconsistent<BR>
and margins are inappropriate<BR>
<BR>
Formatting choices interfere with the purpose of the document
Job Specific Information

Excellent

All action phrases describe duties and skills in a way that reinforces the brand statement<BR>
<BR>
Information demonstrates problem solution<BR>
<BR>
Articulates benefit to employer when describing skills
Good

Uses action phrases to describe duties and skills. <BR>
<BR>
Some in a way that reinforce the brand statement
<BR>
Information demonstrates problem solution<BR>
<BR>
Some items show benefit to employer when describing skills
Needs Work

Uses action phrases to describe duties and skills. <BR>
<BR>
A few reinforce the brand statement
<BR>
Problem solution lacking<BR>
<BR>
Does not demonstrate benefit to employer when describing skills
Unsatisfactory

Uses action phrases to describe duties and skills. <BR>
<BR>
Does not reinforce the brand statement
<BR>
Items do not demonstrate benefit to employer when describing skills
Spelling and Grammar

Excellent

No spelling or grammar errors.
Good

One or two spelling and/or grammar errors.
Needs Work

A few spelling and/or grammar errors.
Unsatisfactory

Several spelling and/or grammar errors.
Cover Letter
25 %
  Excellent

5 pts

Good

4 pts

Satisfactory

3.5 pts

Unsatisfacory

0 pts

Tone and Content

Excellent

Letter is enthusiastic and encourages the reader want to learn more about the applicant. <BR>
<BR>Demonstrates clear understanding of position/company.
<BR>
Focused more on employer than what students wants.
<BR>
Letter contains sentiment and/or information not included in the resume.
Good

Letter is enthusiastic and reader is able to easily learn more about the applicant. <BR>
Letter demonstrates some understanding of position/company beyond job posting<BR>
Focused on both self and employer
<BR>
Letter contains information not included in the resume.
Satisfactory

Letter is friendly.<BR>
Mentions specifics of the position/company and provides a rationale for selection.<BR>
Reader is able to find out more about the applicant, but has to make connections.<BR>
Letter expands on information included in the resume.
Unsatisfacory

Letter is friendly but perfunctory.<BR>
More self-focused than employer facused.
<BR>
Reader is able to find out more about the applicant, but has to work for it <BR>
May mention specifics of the position/company, but nothing beyond job description.
Letter contains little information not included in the resume.
Brand Statement

Excellent

An expanded brand statement is clearly articulated in an engaging and appropriate manner <BR>
Talents are explicitly linked to employer benefits.<BR>
Clear sense of talents and/or strengths listed.<BR>
Reader left with a sense for who you are and how you operate. Excited to meet you.
Good

An expanded brand statement is clearly articulated in an appropriate manner <BR>
Talents are somewhat linked to employer benefits.<BR>
Employer gets a sense of talents and/or strengths.<BR>
Reader left with a sense for who you are and wants to learn more.
Satisfactory

An expanded brand statement is attempted to show how you can be of value.<BR>
Employer gets a sense of talents and/or strengths.<BR>
Reader left with a general feeling for good/bad fit.
Unsatisfacory

Integrates your brand statement.Does not add much to show how you can be of value.<BR>
Format and Writing Mechanics

Excellent

Letter follows all standard formatting for a formal letter.<BR>
An interview is requested.
<BR>No spelling, grammar or usage errors
Good

Letter follows almost all standard formatting for a formal letter.<BR>
<BR>An interview is requested.<BR>
1-2 spelling, grammar or usage errors<BR>
Satisfactory

Letter follows almost all standard formatting for a formal letter. May need to work on introduction or closing.<BR>
An interview is requested.<BR>
a few spelling, grammar or usage errors<BR>
Unsatisfacory

Letter does not follow standard formatting for a formal letter<BR>
No request for interview.<BR>
Several spelling, grammar or usage errors<BR>
Brand Statement & Mood Board
1 %
  Excellent

(N/A)

Good

(N/A)

Satisfactory

(N/A)

Unsatisfactory

(N/A)

Enter Title

Excellent
Good
Satisfactory
Unsatisfactory





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