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iRubric: Promotional Items Rubric

iRubric: Promotional Items Rubric

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Promotional Items Rubric 
STEM Career Brochure Rubric
Students will create a promotional items for a college and career fair using Microsoft Publisher or Word to highlight facts, explanations, education requirements, companies, and necessary for high school students.
Rubric Code: SX432X6
By VDUTTON
Ready to use
Public Rubric
Subject: Engineering  
Type: Project  
Grade Levels: 9-12

Powered by iRubric Promotional Items Rubric
  Exceeds Expectations

4 pts

Meets Expectations

3 pts

Approaches Expectations

2 pts

Far Below Expectations

1 pts

Attractiveness & Organization
20 pts

Exceeds Expectations

The promotional item has exceptionally attractive formatting & well-organized information. It has a front, inside, and back if a brochure. All of the required information is included with factual information.
Meets Expectations

The promotional item has attractive formatting & well-organized information. One required piece of information is missing or incomplete.
Approaches Expectations

The brochure has well-organized information. Two of the required pieces of information is missing or is incomplete.
Far Below Expectations

The brochure formatting & organization are confusing to the reader. Three of the required pieces of information is missing or is incomplete.
Graphics /Pictures
20 pts

Exceeds Expectations

Graphics compliment the text, and do not distract from the text. There are four (5) or more appropriate pictures that illustrate your career/college choice very well.
Meets Expectations

Graphics go well with the text, and there are not so many graphics that they distract from the text. Only 4 graphics are used.
Approaches Expectations

Graphics go well with the text, but there are too many graphics and not enough text. only three graphics are used.
Far Below Expectations

Graphics do not go with the accompanying text or appear to be randomly chosen, or are missing.
Career/College Information
30 pts

Exceeds Expectations

All of the information is clear and concise. All of the information is accurate.
Meets Expectations

Some of the information is clear and concise. There are bullet points where there should be paragraphs or vice versa. Some of the information seems accurate.
Approaches Expectations

The information is difficult to understand. Most of the information does not seem accurate.
Far Below Expectations

Cannot follow the information. It is obvious the information was not researched.
Title and Description
10 pts

Exceeds Expectations

You have creative title related to your career/college, an appropriate illustration, and your designer(s) name is included.
Meets Expectations

You have a title of your career/college choice, an illustration, and your designer(s) name is included.
Approaches Expectations

You have a title of your career/college choice, illustration might be missing or name(s) might be missing.
Far Below Expectations

Title is missing, illustration is missing, and name(s) missing.
Contact Information
10 pts

Exceeds Expectations

You have included a name of colleges or companies representative to contact if interested. The contact information included physical address, email address, fax and phone number.
Meets Expectations

You have not included a college or company representative to contact. You have included the physical address, email address, fax and phone number.
Approaches Expectations

You have have not included 3-4 of the following: a college name, company name, person to contact, physical address, email address, fax or phone number.
Far Below Expectations

You have have not included any information for contact.
Sources
10 pts

Exceeds Expectations

Cite all sources of information and graphics in APA format and turned in with a research guide.
Meets Expectations

Cites all sources of information and graphics in APA format but research guide does not reflect the information on the promotional item.
Approaches Expectations

Only includes websites of information not in APA format. No research guide is turned in.
Far Below Expectations

No research guide was turned in nor website information for photos or information.



Keywords:
  • Career, College, Engineering, Brochure



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