iRubric: Video Presentation Rubric

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Video Presentation Rubric

ADVERTISING VIDEO

Students will create an advertisement that demonstrates what it means to be Canadian.

Rubric Code: Q9274X

By jhow82

Ready to use

Public Rubric

Subject: Social Sciences

Type: Project

Grade Levels: K-5

Advertising Video
	Met Expectations 4 pts	Met some Expectations 3 pts	Met most Expectations 2 pts	Did not meet Expectations 1 pts
Pre-Production Planning (Storyboard	Met Expectations The storyboard is complete with sketches for each scene, detailed notes on titles, transitions, effects and sounds. The storyboard reflects outstanding planning and organization.	Met some Expectations The storyboard is relatively complete with sketches for most scenes, some notes on titles, transitions, effects and sounds. The storyboard reflects attempted planning and organization.	Met most Expectations The storyboard is incomplete with most scenes missing, and/or no notes on titles, transitions, effects and sounds. The storyboard demonstrates little attempt at planning and organization.	Did not meet Expectations The storyboard is missing on incomplete so that it could not be used even as a general guide. The storyboard shows not planning or organization.
Script	Met Expectations The script is complete and it is clear what each actor will do and say. The script shows transition and movements. Script is quite professional.	Met some Expectations The script is mostly complete. Overall it is clear what the actors will do an say and some transition and movement have been indicated. Scrip shows planning.	Met most Expectations The script has major flaws. It is not clear what the actors are to do or say. Script shows little attempt at planning.	Did not meet Expectations There is not script. Actors and transitions are improvised. There was no attempt at planning.
Overall Concept	Met Expectations Good colour, pictures connected to product, song, moving images and words that you remember. The presenters have given thought to the foreground and background, and there are no scene errors.	Met some Expectations Lots of colour, good pictures, sound, words, moving images. The presenters have given some thought to the foreground and background, and there are little or no scene errors.	Met most Expectations Some colour, pictures, words, no moving images. The presenters have no really given thought to the foreground and background, and there are scene errors.	Did not meet Expectations Not clear, no colour, uninteresting, images too small, no words. The presenters have given no thought to the foreground and background, and there are many scene errors.
Language	Met Expectations The vocabulary is detailed and expressive. The words are memorable.	Met some Expectations The vocabulary is good, with some details and expression. There are some memorable words.	Met most Expectations The vocabulary is somewhat coherent and lacks detail and expression.	Did not meet Expectations Poor use of language, the words are not coherent.
Teamwork	Met Expectations All students contributed to the discussion and were respectful. Team members contributed a fair share of the work.	Met some Expectations Most students contributed to the discussion and were respectful. Most team members contributed a fair share of the work.	Met most Expectations Some students contributed to the discussion and were respectful. Many team members did not contributed a fair share of the work.	Did not meet Expectations Team members did not contributed a fair share of the work and were not respectful during group work time.
Subject	Met Expectations The video followed the project criteria, and demonstrated what it means to be Canadian.	Met some Expectations The video followed most of the project criteria, and demonstrated what it means to be Canadian.	Met most Expectations The video followed some of the project criteria, and/or did not demonstrate what it means to be Canadian.	Did not meet Expectations The video did not follow the project criteria, and did not demonstrated what it means to be Canadian.

Keywords:

video advertisement

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