1 pts
2 pts
3 pts
4 pts
(N/A)
Table of Contents Executive Summary/Brief description of the vision for the business
SWOT analysis in the business and the industry at large
Business and process step by step described
SP, partnership, corporation ownership Qualifications of MGT team & comp. pkg. Explanation of how things will be done.
Identify and describe all products/Services, explain how your products will be competitive.