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iRubric: Advocacy Video rubric

iRubric: Advocacy Video rubric

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Advocacy Video 
Student(s) will produce an advocacy video over an approved topic of student's choice. The video must be a story line production, with facts to back your statements. You are trying to convince someone to take a specific action for the betterment of WHS and/or it's students. You must have video, music and audio. A written script and storyboard must be turned into the AV Production student drive in the same folder with your name on it. Sell your project!
Rubric Code: P239738
Ready to use
Public Rubric
Subject: Computers  
Type: Project  
Grade Levels: 9-12

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  Excellent

10 pts

Proficient

8 pts

Lacking

5 pts

Poor

2 pts

Topic/Content

Excellent

Topic thoroughly covered in an interesting and creative manner. Made excellent persuasive statement.
Proficient

Topic generally covered in an interesting and creative manner. Made good persuasive statement.
Lacking

Topic somewhat covered in an interesting and creative manner. Made somewhat persuasive statement.
Poor

Topic not thoroughly covered in an interesting and creative manner. Made poor persuasive statement.
Product

Excellent

Effectively showed desired action during and at end of advocacy video
Proficient

Generally showed desired action during and at end of advocacy video
Lacking

Somewhat showed desired action during and at end of advocacy video
Poor

Not effectively shown desired action during and at end of advocacy video
Basic Camera Skills

Excellent

Footage steady and in focus;no headroom or alignment errors
Proficient

1 or 2 errors that could not be removed in editing
Lacking

Some parts are difficult to watch because basic camera skills are weak
Poor

Errors make viewing difficult
Shots

Excellent

Creative shots used for a purpose: basic sequence, matching action, over the shoulder, plus a variety of distances and angles
Proficient

A few long stretches of time where it would have been good to change shots
Lacking

Minimal effort to add variety in shots
Poor

Not much beyond pointing and shooting
Editing

Excellent

Shots left in serve a purpose; transitions and special effects used when necessary
Proficient

Lack of or over-use in several areas; long scene which is not necessary
Lacking

message is lost by over-use of special effects or transitions; too much unnecessary footage kept in video
Poor

Minimal effort to improve quality of footage through editing
Effective use of time

Excellent

Class time used effectively to create a successful project
Proficient

Class time generally used well to create a successful project
Lacking

Class time poorly used in creating a successful project
Poor

Considerable time spent off task and/of ineffective use of class time to create a successful project.
Sound

Excellent

Effective use of sound, music, sound effects audio.
Voice levels are consistent, and understandable
Proficient

Generally showed use of sound, music, sound effects audio. One or two weak areas where sound quality is poor.
Lacking

Somewhat showed use of sound, music, sound effects audio. Sound levels are inconsistent; narration is too soft.
Poor

Poor/no use of sound, music, sound effects audio.
Sound quality is poor; audience will have a hard time hearing on TV
Time

Excellent

Within 1:30-3 minutes
Proficient

3-5 seconds over/under
Lacking

5-15 seconds over/under
Poor

More than 15 seconds over/under
Treatment/Script

Excellent

Script showed effective use of Pre-Production planning.
Proficient

Script is weak in 1 or 2 areas
Lacking

A few areas planned, but more effort should have been put into the script
Poor

Very little effort demonstrated in planning
Storyboard

Excellent

Storyboard is thorough and descriptive. Well done.
Proficient

Storyboard generally understood and formatted well.
Lacking

Storyboard is vague and confusing
Poor

Storyboard was not submitted



Keywords:
  • Video Production


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