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PACKAGE rubric full 
Rubric Code: NX3C222
Ready to use
Public Rubric
Subject: Communication  
Type: Assignment  
Grade Levels: Undergraduate

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  Poor

4 pts

Fair

6 pts

Good

8 pts

Excellent

10 pts

writing to video

Poor

script does not match with video
Fair

script suggests video is wallpaper
Good

generally refers to video
Excellent

refers to specifics of video
structure

Poor

script does not have enough information
Fair

script is too short or too long for package
Good

reads within a few seconds of 1:15-1:30 window
Excellent

falls within the 1:15-1:30 window
Format

Poor

0-1 conditions are met
Fair

2 out of 4 conditions are met
Good

3 out of 4 of the conditions are met
Excellent

split page format; right includes anchor reading, left includes directions for editor; SOT times are given or SOTs are transcribed; CG information given
introducing the speaker

Poor

script does not introduce SOT
Fair

script repeats what speaker says or uses "we asked" or "sat down and talked with"
Good

script somewhat repeats what speaker says in SOT; avoids "we asked" or similar wording
Excellent

script properly introduces the speaker without repeating what person will say; avoids "we asked," or similar wording
Mechanics

Poor

story lacks coherence and/or contains 4 or more proofreading/grammar errors
Fair

story uses several formal words; 2-3 proofreading/grammar errors; story is mostly written in past tense
Good

story uses some formal words; one proofreading error; story somewhat emphasizes immediacy
Excellent

story uses conversational speech; free from grammar and proofreading errors; wording emphasizes immediacy by writing in present tense when appropriate
intro and tag; sig out

Poor

intro and tag are missing
Fair

intro or tag are missing
Good

intro and tag give minimal information; reporter is not identified; no reporter sig out
Excellent

intro and tag give good information to introduce and close the story. Reporter is identified, and reporter signs out of package
tie-ins and story structure

Poor

voiceovers and SOTs are disconnected; story is unorganized
Fair

voiceovers and SOTs are not well-connected; story somwhat lacks structure
Good

voiceovers and SOTs are somewhat tied to one another; story follows structure in some places
Excellent

Story nicely ties voiceovers with SOTs; story has a good structure (such as diamond or present-past-future)
enough SOTS

Poor

SOTs are too long; only one SOT
Fair

Includes 2 SOTs; most SOTs are too long; times not given in script
Good

Includes 3 SOTs; some SOTs are somewhat lengthy; times on SOTs give only length
Excellent

includes at least 4 SOTs that average 8-12 seconds; times on video clip are given for SOTs so editor can easily find them
Video
  Enter Title

8 pts

Enter Title

12 pts

Enter Title

16 pts

Enter Title

20 pts

b-roll

Enter Title

video is not suggested on left side of script
Enter Title

times for SOTs are not given on left
Enter Title

one shot per sentence of script
Enter Title

at least two shots per sentence of script; times for SOTs are given



Keywords:
  • Broadcast writing

Subjects:

Types:





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