iRubric: Advertising and Persuasion Assignment rubric

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Advertising and Persuasion Assignment Point of View Assignment Student will apply his or her learning by finding three ads and identifying the persuasive techniques used in the ads Rubric Code: N2W49A9 By omarhaji Ready to use Public Rubric Subject: English Type: Writing Grade Levels: 9-12

Advertising & Persuasion Assignment
	Level 4 (N/A)	Level 3 (N/A)	Level 2 (N/A)	Level 1 (N/A)
Knowledge and Understanding Content, quality, completion, and accuracy. - Demonstrates an understanding of the writing prompt - Identifies the persuasive techniques and explains them in a precise, accurate, and comprehensive manner - Demonstrates knowledge of persuasive techniques and their effect on the target audience 5pts	Level 4 With a high degree of effectiveness	Level 3 With considerable effectiveness	Level 2 With some effectiveness	Level 1 With limited effectiveness
Communication Grammar, clarity, sentence structure, coherence, and spelling - Writes clearly and concisely with an organization of ideas - Demonstrates strong command of the English language - Adheres to the conventions of grammar, sentence structure, and spelling 5pts	Level 4 With a high degree of effectiveness	Level 3 With considerable effectiveness	Level 2 With some effectiveness	Level 1 With limited effectiveness
Application Order and organization - Demonstrates an understanding of the writing instructions on the handout - Applies knowledge of persuasive techniques from the handouts, from the activities and from the lessons 5pts	Level 4 With a high degree of effectiveness	Level 3 With considerable effectiveness	Level 2 With some effectiveness	Level 1 With limited effectiveness