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iRubric: Pairs Product Project Part 1 rubric

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Pairs Product Project Part 1 
Rubric Code: GCBAW
By aikonen
Draft
Public Rubric
Subject: Business  
Type: Project  
Grade Levels: 6-8, 9-12, Undergraduate

Powered by iRubric Pairs Product Project Part 1
  Poor

7 pts

Good

14 pts

Excellent

20 pts

Appearance/Packaging

Poor

Appearance was not created, but taken from another. Not an original.
Good

Good product appearance. Not taken from another. Adjustments were made.
Excellent

Excellent appearance. Definitely made changes to make it your own.
Logo

Poor

Not an original. More thought could have been put into the creation.
Good

Good visual logo. Clear and easy to distinguish. Good use of colors.
Excellent

Excellent logo. Very original and one-of-a-kind. Excellent use of colors.
Uniqueness/What does it do?

Poor

Not very unique. Could be a lot more creative.
Good

Good use of imagination and creativity. Good uniqueness. Not much thought put into the product.
Excellent

Excellent creativity. Great imagination.
Marketing to Whom?

Poor

No target market.
Good

Good explanation of target market.
Excellent

Excellent information of target market. Excellent back-up data.
Presentation

Poor

Little to no organization. Presentation "thrown" together.
Good

Good organization. Voice projection could be stronger. Little eye contact with audience.
Excellent

Excellent presentation. All information flowed well into the next point and complete. Excellent eye contact. Voice level engaged the audience.




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