iRubric: RSS Sales Presentation rubric

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RSS Sales Presentation

This tool could be utilized to evaluate a sales presentation in any agricultural context. Create unique scenarios for different agricultural contexts: seed sales, livestock breeding stock sales, equipment sales, wedding flower arrangement sales, etc.

Rubric Code: F3X6B5

By teamaged

Ready to use

Private Rubric

Subject: Vocational

Type: Presentation

Grade Levels: Undergraduate

Presentation Rubric
	Poor 2.5 pts	Fair 5 pts	Good 7.5 pts	Excellent 10 pts
Preparation Student demonstrates a strong sales persentation.	Poor Very little or minimal preparation. Presentation disorganized and sequence hard to follow due to apparent lack of preparation.	Fair Presentation required more thorough preparation. Presentation disjointed as information delivered by student seems to jump around.	Good Presentation is adequately prepared. Student presents information in logical sequence which listeners can follow.	Excellent Presentation is well organized and thoroughly prepared. Student presents information in a logical, interesting sequence which listeners can follow.
Knowledge Student demonstrates a strong understanding of the product or service.	Poor Student does not display a grasp of the information; student cannot answer questions about subject. Key points were not addressed and no product comparisons were drawn.	Fair Student is uncomfortable with information and is able to answer only rudimentary questions. Few Key points were covered and few product comparisons made	Good Student is at ease with expected answers to all questions, but fails to elaborate. Main Key points were covered and product comparisons made.	Excellent Student demonstrates full knowledge (more than required) by answering all class questions with explanations and elaboration. All Key points were well covered and thorough product comparisons made.
Materials Attractive Effective Valuable	Poor Material graphics are NOT attractive, and do not help to explain or reinforce value of the product or service. Materials contain grammatical errors.	Fair Material graphics are attractive, but do not help to explain or reinforce value of the product or service. Materials contain grammatical errors.	Good Material graphics are attractive, but do not help to explain or reinforce value of the product or service. Materials are free of grammatical errors.	Excellent Material graphics are attractive and explain and reinforce value of the product or service. Materials are free of grammatical errors.
Style Student speaks loudly and clearly, and correctly pronounces words. The student demonstrates strong eye contact .	Poor Student mumbles, incorrectly pronounces words, and speaks too quietly for listeners to hear. Student reads all of of the materials with no eye contact.	Fair Student's voice is low, too loud or monotone in delivery. Some listeners members have difficulty hearing the presentation. Student occasionally uses eye contact, but reads most of of the materials.	Good Student's voice is clear. Student pronounces most words correctly. Most listeners can hear the presentation. Student maintains eye contact most of the time, but frequently returns to notes.	Excellent Student uses a clear voice and correct, precise pronunciation of terms so that all listeners can hear the presentation. Student maintains eye contact, seldom returning to notes.
Introduction	Poor The salesperson has rigid approach and reads from outline. Salesperson provides four or less below: name, time, purpose, process and payoff. Does not follow with a checking question.	Fair The salesperson has a rigid approach and references to outline frequently. Salesperson provides four of the five below: name, time, purpose, process and payoff. Follows with a checking question.	Good The salesperson has a friendly approach. Salesperson provides four of the five below: name, time, purpose, process and payoff. Follows with a checking question.	Excellent The salesperson has a friendly approach. Salesperson provides their name, time, purpose, process and payoff. Follows with a checking question.
Customer Needs The student asks questions to determine the potential customer's needs. The salesperson is sincerely interested in the potential customer's needs.	Poor The salesperson does NOT ask questions to determine the potential customer's needs. The salesperson does NOT demonstrate an interest in the poten tial customer's needs.	Fair The salesperson asks few questions. The salesperson does not appear interested in determining the potential customer's needs.	Good The salesperson asks questions to determine the potential customer's needs. The salesperson dooes NOT appear interested in the potential customer's replies.	Excellent The salesperson asks questions to determine the potential customer's needs. The salesperson appears interested in the potential customer's replies.
Relationship The salesperson establishes a relationship with the potential customer to aide future opportunities.	Poor The salesperson did NOT use the potential customer's name. The salesperson did NOT appear to establish a relationship with the potential customer.	Fair The salesperson used the potential customer's name one time. The salesperson did NOT appear to establish a relationship with the potential customer.	Good The salesperson used the potential customer's name a multiple times. The salesperson appeared to establish a weak relationship with the potential customer.	Excellent The salesperson used the potential customer's name multiple times. The salesperson appeared to establish a positive relationship with the potential customer.
Features & Benefits The student presents features applicable to the customer's situation. The student ties each feature with a benefit.	Poor The salesperson presents one or more features (if at all) that may not relate to the customer's situation. The student does not tie any features with a benefit.	Fair The salesperson presents two or more features that may not relate to the customer's situation. The student ties some features with a benefit.	Good The salesperson presents two or more features applicable to the customer's situation. The student ties most features with a benefit.	Excellent The salesperson presents more than two features applicable to the customer's situation. The student ties every feature with a benefit.
Objections The student adequately deals with objections for the customer.	Poor Inability to deal with objections. Does not ask question(s) to learn more when customer gives objection.	Fair Limited in dealing with objections. Does not ask question(s) to learn more when customer gives objection.	Good Dealt with most objections. Asks question(s) to learn more when customer gives objection.	Excellent Dealt with all objections. Asks question(s) to learn more when customer gives objection. Salesperson shares what they've heard to ensure accuracy.
Close	Poor Student does NOT attempt to complete the sale, and does NOT thank the customer for their time.	Fair Student does not complete the sale, but does attempt to close the sale. Student does seek the customer's permission to forward additional information to them.	Good Student completes the sale and thanks the customer, but does NOT seek permission to contact the customer in the future.	Excellent Student completes the sale, thanks the customer, and seeks permission to contact the customer in the future.
RUBRIC TOTAL SCORE
	Salespeople Vote (N/A)	Classmates Vote (N/A)	Final Outline (N/A)	GRADE & PERCENTAGE 100 pts

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