iRubric: Online/Social Media Coordinator rubric

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Online/Social Media Coordinator

Rubric Code: EX3888B

By Brian_Wiebe

Ready to use

Public Rubric

Subject: Social Sciences

Type: Project

Grade Levels: Undergraduate

Online/Social Media Coordinator
	Poor 0 pts	Fair 2 pts	Good 3 pts	Excellent 4 pts
Evolution Online Presence 5 %	Poor Evolution social media channels (Facebook, Twitter, Instagram, YouTube) not monitored.	Fair Evolution social media channels (Facebook, Twitter, Instagram, YouTube) rarely monitored.	Good Evolution social media channels (Facebook, Twitter, Instagram, YouTube) sometimes monitored.	Excellent Evolution social media channels (Facebook, Twitter, Instagram, YouTube) always monitored.
Social Media Responses 10 %	Poor Questions/comments on social media were not responded to, or the responses given were incomplete or irrelevant.	Fair Questions/comments on social media were responded to in a general and simplistic manner.	Good Questions/comments on social media were responded to in a relevant and thoughtful way.	Excellent Questions/comments on social media were responded to in an insightful and purposeful manner. Links were included to support response.
Website/Blog Comments 30 %	Poor Comments posted on sites that are not relevant to Evolution's audience. Simple comments which lack insight, depth or are superficial. Comments are short and frequently irrelevant to the key question, original post or concept. Does not express opinion clearly. No comments/discussions presented at critique.	Fair Comments posted on sites that are somewhat relevant to Evolution's audience. Simple comments showing some insight and depth. Comments are short and may contain some irrelevant material. Offers some personal comments or opinions. Fewer than three comments posted per day. Some comments presented at critique. Some poor spelling and grammatical errors.	Good Comments posted on sites that are important to Evolution's audience. Comment show insight, depth and are connected with post or comments. Entries may contain some irrelevant material. Personal opinion is expressed in an appropriate style. Considers impact of comments - shows some evaluation. Three comments posted per day. Most comments presented at critique. Few spelling and grammatical errors	Excellent Comments posted on sites that are significant to Evolution's audience. Comments are connected with original post and other comments. Comments are relevant with links to supporting material. Personal opinion is appropriate and clearly related to the thread or post. Comments show evaluation, consider the outcome, and impact of the comments. More than three comments posted per day. Spelling/grammatical errors are rare.
Engage Evolution Stakeholders 30 %	Poor Tweets do not include any mentions. Tweets never include media like a photo or video. No polls posted on Twitter. No photo or video Tweets showing behind the scenes content from Evolution and/or BCIT.	Fair Tweets mention users with 100 to 499 followers. Few Tweets include media like a photo or video. One poll per day posted on Twitter. One photo or video Tweet during the week showing behind the scenes content from Evolution and/or BCIT.	Good Tweets mention users with 500 to 999 followers. Most Tweets include media like a photo or video. One poll per day, relevant to Evolution's audience, posted on Twitter. One photo or video Tweet every other day showing behind the scenes content from Evolution and/or BCIT.	Excellent Tweets mention users with more than 1000 followers. All Tweets include media like a photo or video. One poll per day, relevant to Evolution's audience, posted on Twitter using appropriate hashtags to make it easier for people to vote. One photo or video Tweet per day showing behind the scenes content from Evolution and/or BCIT.
SoundCloud 25 %	Poor No podcasts are posted on SoundCloud daily. No podcasts are shared on Facebook and Twitter daily.	Fair Fewer than nine podcasts are posted on SoundCloud daily. A few podcasts posted on SoundCloud include descriptions, tags, and downloads enabled. A few podcasts posted on SoundCloud are in their appropriate playlists. Fewer than nine podcasts are shared on Facebook and Twitter daily. A few podcasts shared on Facebook and Twitter daily include mentions and hash tags.	Good Nine or more podcasts are posted on SoundCloud daily. Most podcasts posted on SoundCloud include descriptions, tags, and downloads enabled. Most podcasts posted on SoundCloud are in their appropriate playlists. Nine or more podcasts are shared on Facebook and Twitter daily. Most podcasts shared on Facebook and Twitter daily include mentions and hash tags.	Excellent All podcasts are posted on SoundCloud daily. All podcasts posted on SoundCloud include descriptions, tags, and downloads enabled. All podcasts posted on SoundCloud are in their appropriate playlists. All podcasts shared on Facebook and Twitter daily. All podcasts shared on Facebook and Twitter daily include mentions and hash tags.

Subjects:

Social Sciences

Types:

Project

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