iRubric: Marketplace Booth Display Rubric

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Marketplace Booth Display Rubric

The Marketplace booth is used to help promote ans sell the product that each Partnership Group has created.

Rubric Code: EX2B377

By mhaskins

Draft

Public Rubric

Subject: Business

Type: Project

Grade Levels: Undergraduate


	Poor 1 pts	Fair 3 pts	Good 3.5 pts	Excellent 5 pts
Attention	Poor	Fair Overall display is bland or uninteresting and would not make customer’s stop to take a longer look.	Good Overall display would catch a buyer’s eye within a 5-second period.	Excellent Overall display would catch a buyer’s eye within a 5-second period and make him/her enter the store.
Product	Poor	Fair Product is not displayed in an attractive or eye-catching manner. Storefront looks unkempt.	Good Product displayed is visually appealing and highlights the merchandise.	Excellent Product is displayed in a manner that is appealing to the senses (smell, hearing, sight etc.) of the potential buyer.
Brand	Poor The brand of the store is not at all portrayed in the storefront	Fair The brand of the store is not well portrayed in the storefront	Good The brand of the store is portrayed in the display items.	Excellent The brand of the store is portrayed in the display items. The brand has been reinforced with the uniforms and the packaging.
Props	Poor	Fair The props and decor used do not match the theme and idea of the storefront.	Good The props and decor used match the theme and idea of the storefront.	Excellent The props and decor used enhance the brand and theme of the store and help to attract the eye of potential customers.