iRubric: The Business Model Canvas Rubric

edit print share Copy to my rubrics Bookmark test run assess... delete Do more...

The Business Model Canvas Rubric

The Business Model Canvas, is a tool to describe how your organization creates, delivers, and captures value. (Business Model Generation, Osterwalder and Pigneur, 2010). Using the Value Proposition and complete Business Model Canvas, produce proof that your ideas can work on a limited budget, manage involvement of investors, and reduce the risk of running out of money.

Rubric Code: E24337W

By SPHscore

Ready to use

Public Rubric

Subject: Business

Type: Project

Grade Levels: 6-8

The Business Model Canvas * Decision Making tool * Motivate customer and owner
	Poor 1 pts	Fair 2 pts	Good 3 pts
1. Value Proposition 20 pts * Customer's problems solving * Customer Needs * Key features of product * Match customers problems	Poor	Fair	Good
2. Customer Segments 10 pts * Most important customer * Archetypes * Job we are doing for customer	Poor	Fair	Good
3. Channels 10 pts * B2B * B2C * Specific Channels * Alternative Channels	Poor	Fair	Good
4. Customer Relationships 10 pts * How to attract customer * How to keep customer * How to grow customer	Poor	Fair	Good
5. Revenue Streams 10 pts * How do we make money * Revenue Model * Pricing tactics	Poor	Fair	Good
6. Key Partners 10 pts * Key Partners * Key Suppliers * Resource from partners and suppliers * What are we giving key partners	Poor	Fair	Good
7. Key Activities 10 pts * Required key activities * Manufacturing? * Technology? *Supply Chain?	Poor	Fair	Good
8. Key Resources 10 pts * Financial * Physical * Intellectual property * Human resources * Other	Poor	Fair	Good
9. Cost Structure 10 pts * Critical Costs * Fixed Costs * Variable Costs	Poor	Fair	Good
Pitch Product Pitch * 2-4 minute timed * Can record on video * Presentation points are individually assigned for each presenter
	Poor 1 pts	Fair 2 pts	Good 3 pts
Subject Knowledge 15 pts * Launch Checklist * Product * Sources	Poor	Fair	Good
Delivery 10 pts * Oral * Graphics * General	Poor	Fair	Good