iRubric: Persuasive Brochure: The Power of Persuasion rubric

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Persuasive Brochure: The Power of Persuasion

Students will create a brochure that will address themes and issues taken from Brave New World. Student has utilize real world articles to analyze the themes and connect them to our modern day world. They will provide evidence to support their position and will use rhetorical appeals such as logos, pathos, ethos to enhance their position.

Rubric Code: BCX35X

By Misskay1057

Draft

Public Rubric

Subject: English

Type: Project

Grade Levels: 9-12

The Power of Persuasion
	Poor 2 pts	Fair 3 pts	Good 4 pts	Excellent 5 pts	Total Points 30 pts
Persuasive Goal	Poor No position is stated, but brochure provides some information about the topic.	Fair Position is not clearly stated but brochure attempts to persuade, build awareness, or change a negative behavior.	Good Position is stated. Brochure is somewhat engaging and readers are persuaded to act, build awareness, or change a behavior.	Excellent Goal is clearly stated. Brochure is highly engaging and readers are persuaded to act, build awareness, or change a negative behavior.	Total Points
Evidence	Poor Brochure provides little evidence to support students position. (Evidence=Facts, Experts, Examples, Quotes, etc. Taken from your article readings)	Fair Brochure provides little evidence from sources to support students position. (Evidence=Facts, Experts, Examples, Quotes, etc.)	Good Brochure provides evidence from sources to support the students position. (Facts, Experts, Examples, Quotes, etc.)	Excellent Brochure provides specific and convincing evidence from a variety of sources to support the students position. Student is clearly knowledgeable about the subject. (Evidence=Facts, Experts, Examples, Quotes, etc.)	Total Points
Appeals to Reason	Poor Brochure attempts to understand the audience and does not use appeals appropriately to communicate the message effectively. Example of Appeals: Logos, Pathos, Ethos	Fair Brochure does not demonstrate a thorough understanding of the audience and does not use appropriate appeals to communicate the message effectively. Example of Appeals: Logos, Pathos, Ethos	Good Brochure demonstrates some understanding of the audience and uses an appeal to communicate the message effectively.	Excellent Brochure demonstrates a thorough understanding of the audience and uses appropriate appeals to communicate the message effectively. Example of Appeals: Logos, Pathos, Ethos	Total Points
Organization	Poor Brochure is not organized and little or no facts are presented or sequenced from least important to most.	Fair Brochure is not organized and facts are not presented or sequenced from least important to most.	Good Brochure is organized and facts are presented or sequenced from least important to most.	Excellent Brochure is highly organized and facts are presented or sequenced from least important to most.	Total Points
Grammar/Punctuation	Poor Brochure's writing does not include complete sentences, and there are too many errors in capitalization and punctuation.	Fair Brochure's writing includes incomplete sentences and unclear wording, and there are errors in capitalization and punctuation.	Good Brochure's writing is in complete sentences, there are few errors in capitalization and punctuation.	Excellent Brochure's writing is in complete sentences unless information is bullet pointed. The wording is clear and effective and capitalization and punctuation are correct throughout the brochure.	Total Points
Visuals	Poor Very little graphics and/or pictures are included with the text and there is a mix of text and visuals	Fair A few graphics and/or pictures are included with the text and there is a mix of text and visuals	Good Some graphics and/or pictures are included with the text and there is a mix of text and visuals	Excellent The graphics/ pictures go well with the text and there is a good mix of text and visuals.	Total Points

Keywords:

Persuasive text, rhetorical appeals, theme to life analysis

Subjects:

English

Types:

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