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iRubric: Public Service Announcement rubric

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Public Service Announcement 
Rubric Code: BBX329
Ready to use
Public Rubric
Subject: English  
Type: Project  
Grade Levels: 6-8

Powered by iRubric PSA Project Rubric
  Advanced

8 pts

Intermediate

6 pts

Proficient

4 pts

Basic

2 pts

Content

Advanced

Covers topic in-
depth with details
and examples.
Subject knowledge
is excellent.
Evidence of genuine
learning
– others find work
useful and
benefit from this
product.
Intermediate

Includes essential
knowledge about
the topic. Subject
knowledge appears
to be good.
Proficient

Includes essential
information about
the topic but there
are 1-2 factual
errors.
New
learning for student
only – not
developed or
useful for others.
Basic

Content is minimal
OR there are several
factual errors.
New
learning not evident
–
not developed or
useful for
student or others
Originality

Advanced

Product shows a
large amount of
original thought.
Ideas are creative
and inventive.
Intermediate

Product shows some
original thought.
Work shows new
ideas and insights.
Proficient

Uses other people's
ideas (giving them
credit), but there is
little evidence of
original thinking.
Basic

Uses other people's
ideas, but does not
give them credit.
Message

Advanced

Message clear
persuasive and
compelling.
Student
creates an original,
accurate and
interesting PSA that
adequately
addresses the
chosen issue.
Intermediate

Message clear and
convincing.
Student
creates an accurate
PSA that adequately
addresses the
chosen issue.
Proficient

There is a message
but lacks enough
interest to be
compelling. Student
creates an accurate
PSA but it does not
adequately address
the issue.
Basic

Message is
confusing and not
persuasive.
The PSA
is not accurate.
Fair Use

Advanced

All text /music, etc.
is the original work
of the student
other
than appropriate
citations.
Intermediate

Portions of
information/work
author’s own words
other
than appropriate
citations.
There are
some minor issues
with copyright and
fair use.
Proficient

Most PSA is original
but some material is
used without
permission or in
violation of
copyright.
Basic

Majority of
information/work
not in
author’s own words.
Citations not
acknowledged and
is
in violation of
copyright.
Use of Class Time

Advanced

Used time well
during each class
period. Focused on
getting the project
done. Never
distracted others.
Intermediate

Used time well
during each class
period. Usually
focused on getting
the project done
and never distracted
others.
Proficient

Used some of the
time well during
each class period.
There was some
focus on getting the
project done but
occasionally
distracted others.
Basic

Did not use class
time to focus on the
project OR often
distracted others




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