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iRubric: Poster Design rubric
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Poster Design
Graphic Logo Designs
Students will create an advertisement using persuasive details and emotional appeals; complete with logo and word choice. Advertisement should be for a product not normally advertised to teens. Choose HOW you want to market it and WHO you want to sell it to. Decide how best you can persuade those buyers to purchase your product.
Rubric Code:
RB3B63
By
ldantoni
Ready to use
Public Rubric
Subject:
Arts and Design
Type:
Project
Grade Levels:
6-8
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Poster Design
Exceeds Standards
Excellent
100 pts
Meets Standards
Very Good
90 pts
Emerging Standards
Fair
85 pts
Needs Improvement
Poor
75 pts
TEXT
20 pts
Exceeds Standards
Information about the product relates directly to product and catches the reader's attention to persuade them to want to purchase the product.
Meets Standards
Information about the product relates directly to product and catches the reader's attention.
Emerging Standards
Information does not directly relate to product; is not completely unique.
Needs Improvement
Information about the product is vague and uninteresting.
GRAPHIC FEATURE
20 pts
Exceeds Standards
Effective use of elements and principles of art and Design. Poster includes a graphic feature that catches the viewers attention right away.
Meets Standards
Effective use of elements and principles of art and Design. Poster includes a graphic feature
Emerging Standards
Graphic is not totally effective. A rush job evident. No pre-planning of advetisement apparent.
Needs Improvement
Little variety; not unique; messy.
POSTER TECHNIQUES
20 pts
Exceeds Standards
Product name is clear
and attractive; all important information present; appeals to the appropriate target audience. Work is simple, clear and bold.
Meets Standards
Product name is clear
and attractive; all important information present. Work is simple, clear and bold.
Emerging Standards
Product name is clear; some details missing; appeals to the appropriate target audience.
Needs Improvement
Product name evident; may be messy; many details missing; may not be aimed at the appropriate target audience. Work is not simple, clear or bold.
OVERALL DESIGN
20 pts
Exceeds Standards
Layout balanced and unified with an adequate amount of negative and positive space. Product description complete; illustrations clear.
Meets Standards
Layout balanced and unified with an adequate amount of white space; product description complete; illustrations clear.
Emerging Standards
Layout not balanced or unified; images and text unconnected; eye drawn to holes in presentation; illustrations minimally effective (for example, if the illustrations do not connect to product).
Needs Improvement
Messy; inadequate text - either too sparse or too wordy; image missing or too small, uninteresting or unclear.
TIME AND EFFORT
20 pts
Exceeds Standards
Class time was used wisely. Complete
time and effort went into planning.
Meets Standards
Class time was used wisely. Much
time and effort went into planning.
Emerging Standards
Class time was almost always used
wisely. Some time and effort went
into planning and implementing the
project.
Needs Improvement
Class time was not used wisely. Little
time and/or effort went into planning
and implementing the project.
Keywords:
magazine advertisement, adjectives
Subjects:
Arts and Design
English
Types:
Project
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