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iRubric: RKKX324 Social Media Marketing rubric

iRubric: RKKX324 Social Media Marketing rubric

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RKKX324 Social Media Marketing 
Rubric Code: KX38C9C
By drosslym
Draft
Public Rubric
Subject: Health  
Type: Presentation  
Grade Levels: Undergraduate

Powered by iRubric Social Media Marketing
  Excellent

0 pts

Above Average

0 pts

Average

0 pts

Below Average

0 pts

Unsatisfactory

0 pts

Organization

5
Excellent

Organizational pattern presents a clear overall structure of the presentation that is well layed out and a clear sequence (intro, body & conclusions) and is easily observable throughout the presentation.
Above Average

Organizational pattern presents a clear overall structure of the presentation and a clear sequence (intro, body & conclusions) and is easily observable throughout the presentation.
Average

Organizational pattern presents an overall structure of the presentation (intro, body & conclusions) observable throughout the presentation.
Below Average

Organizational pattern presents an overall structure of the presentation (intro, body & conclusions) but not easily observable throughout the presentation.
Unsatisfactory

No powerpoint presented.
Execution

10
Excellent

Professionally presented, cohesiveness between team members, engages with audience (body language, vocal, eye contact, speaker confidence) and observable evidence of having practiced the presentation beforehand.
Above Average

Speakers engage with audience (body language, vocal, eye contact, speaker confidence) and appears comfortable and makes presentation lively.
Average

Speakers engage with audience (body language, vocal, eye contact, speaker confidence) but needs more practice
Below Average

Passively engages audience (intimidating gestures and looks only at certain people in the audience) but lacks confidence.
Unsatisfactory

No powerpoint presented
Powerpoint slides

5
Excellent

Text size appears readable, colours enhance readability, well spaced headings and subheadings, support graphic are clear and support support content presented (relevant) and contains no spelling errors.
Above Average

Text size appears readable, colours enhance readability, well spaced headings and subheadings, support graphics are clear and contains no spelling errors.
Average

Text is crowded and lengthy, use of colours appears does impairs readability, content seems cluttered and graphics are not clear and contains minor spelling errors.
Below Average

Difficult to read text, missing headings and subheadings, support graphics cluttered and confusing and contains many spelling errors.
Unsatisfactory

No powerpoint presented.
Subject Knowledge

10
Excellent

Demonstrate extensive knowledge of subject presented, confidently answers all questions and offers elaborations and explanations.
Above Average

Demonstrate adequate knowledge of subject, answers questions but fails to offer elaborations.
Average

Demonstrates uncertainty in response to questions and only provides superficial responses.
Below Average

Demonstrates no grasp of information and fails to answer questions asked.
Unsatisfactory

No presentation completed.
Demonstration

5
Excellent

Makes use of relevant leisure examples and presents an easy-to-understand. Shows thought went into the design of the demo.
Above Average

Makes use of relevant leisure examples and presents a clear demontration showing how the tool can be used.
Average

Shows how the tool is used but does not make use of a leisure example but demo is still understandable.
Below Average

Demonstrates how the tool is used but not clearly understandable and exmple is not leisure-related.
Unsatisfactory

No demonstration supplied.
Central Message

10
Excellent

Clearly understandable and memorable supported by powerpoint and student presentation and correlates with the written work
Above Average

Understandable, clear, memorable and supported by powerpoint and student presentation.
Average

Understandable, clear, memorable but not well supported by presentation and powerpoint and little correlation to written work.
Below Average

Vague, not clear, not easy to understand and not memorable.
Unsatisfactory

None supplied.
Summary

5
Excellent

Well written according to instruction, correct length, all points included and makes use of correct referencing.
Above Average

Written, within length and instruction with most points included and correct referencing.
Average

Missing points, and referencing errors.
Below Average

No references.
Unsatisfactory

Not supplied.




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