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iRubric: Rhetorical Analysis Essay Rubric

iRubric: Rhetorical Analysis Essay Rubric

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Rhetorical Analysis Essay Rubric 
Rubric Code: ZXCCX2X
Ready to use
Public Rubric
Subject: English  
Type: Assessment  
Grade Levels: Undergraduate

Powered by iRubric Rhetorical Analysis Essay
  Excellent/Good

100-90

(N/A)

Adequate

89-80

(N/A)

Needs Improvement

79-80

(N/A)

Does Not Meet Standards

69-60

(N/A)

Total Points

(N/A)

Introduction

/15 points

Excellent/Good

Student does an exceptional job captivating reader's interest, establishing the rhetorical situation, preparing audience for the analysis, and providing enough background information, supported by research, for the audience to understand the analysis.
Adequate

Student catches readers interest, establishes the rhetorical situation of the artifact, prepares audience for the analysis, and provides background information to aid the audience's understanding of the analysis.
Needs Improvement

Students somewhat catches reader's interest, sets up the rhetorical situation, somewhat prepares audience for the analysis, and provides some background information for the understanding of the analysis.
Does Not Meet Standards

Introduction does not meet the minimum requirements. Major lapses in the establishment of the rhetorical situation; does not prepare audience for the analysis or provide a sufficient amount of background information
Total Points
Thesis

/15 points

Excellent/Good

Thesis Statement: how the artifact exemplifies a message that reflects a social concern and focuses on how the artifact communicates the concern. Thesis is clear and concise.
Adequate

Thesis Statement: how the artifact exemplifies a message that reflects a social concern and focuses on how the artifact communicates the concern.
Needs Improvement

Thesis Statement: focus somewhat on how the artifact communicates a social concern or message.
Does Not Meet Standards

Thesis statement is unclear or vague. There is an attempt to focus on how the artifact exemplifies a message that reflects a social concern and focuses on how the artifact communicates the concern.
Total Points
Aristotle's Appeals

/15 points

Excellent/Good

Student exceptionally analyzes how the artifact uses Aristotle's appeals in order to communicate a message. Student makes insightful points and the analysis seems complete and well-thought out. Students exhibits an impressive understanding of the concepts of rhetoric.
Adequate

Analysis meets the expectations of the analysis. Student makes insightful points and the analysis seems complete. Students exhibits a good understanding of the concepts of rhetoric. Minor lapses.
Needs Improvement

Analysis meets the expectations of the analysis. Minor lapses. Minor lapses in the students understanding of the concepts of rhetoric.
Does Not Meet Standards

Student attempts to analyze the artifact using rhetorical appeals. Analysis does not meet the expectations of the assignment. Analysis seems incomplete. Student does not exhibit a good understanding of the concepts of rhetoric.
Total Points
Evaluate

/20 points

Excellent/Good

Student evaluates how each appeal is effective and considers the effect the appeal has on the target audience. Student supplies a sufficient amount of elaboration to thoroughly explain the effect of the appeal.
Adequate

Student evaluates how each appeal is effective and considers the effect the appeal has on the target audience. Student elaborates to explain the effect of the appeal. Minor lapses.
Needs Improvement

Student attempts to evaluate how each appeal is effective and considers the effect the appeal has on the target audience. Some elaboration is evident. Evaluation seems minimal or incomplete.
Does Not Meet Standards

Student exhibits a minimal attempt to evaluate how each appeal is effective but does not consider the effect the appeal has on the target audience. Little to no elaboration is evident.
Total Points
Specific Examples

/10 points

Excellent/Good

Student provides plenty of specific examples of ethos, logos, and pathos in the artifact for the analysis.
Adequate

Student provides specific examples of ethos, logos, and pathos in the artifact for the analysis. Minor lapses.
Needs Improvement

Student provides some specific examples of ethos, logos, and pathos in the artifact for the analysis. Yet, some examples are general or vague.
Does Not Meet Standards

Student includes little to no specific examples of ethos, logos, and pathos. Support is general and vague.
Total Points
Mechanics

/10 points

Excellent/Good

Clearly and compellingly written with standard grammar, sentences, spelling, punctuation
Adequate

Clearly and compellingly written with standard grammar, sentences, spelling, punctuation Minor lapses that does not take away from meaning of text.
Needs Improvement

There are a few lapses in conventions that distract reader.
Does Not Meet Standards

Major lapses in conventions that distract reader.
Total Points
Conclusion

/15 points

Excellent/Good

Student concludes essay by restating main ideas in an interesting way in a manner that is not repetitive. Also, student draws conclusion about how artifact reveals a social concerns. Student ends with an interesting rhetorical question about social concern.
Adequate

Student concludes essay by restating main ideas in an interesting way in a manner that is not repetitive. Also, student draws conclusion about how artifact reveals a social concerns. Student ends with an interesting rhetorical question about social concern. Minor lapses
Needs Improvement

Student concludes essay by restating main ideas. Also, student draws conclusion about how artifact reveals a social concerns. Student attempts to raise a rhetorical question about social concern.
Does Not Meet Standards

Student attempts to conclude essay with a summary of main ideas. Conclusion leaves your readers thinking so what?
Total Points




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