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Website Rubric 
This can be used to assess websites for subject matter,
Rubric Code: Z5W426
Draft
Public Rubric
Subject: Education  
Type: Presentation  
Grade Levels: K-5, 6-8, 9-12

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  Exemplary

4 pts

Learned Concepts

3 pts

Basic Understanding

2 pts

Needing Improvement

1 pts

Storyboard or Planning Sheet

Exemplary

Storyboard is complete. Includes all assigned elements, in addition to planned formats, necessary URL’s, and resources.
Learned Concepts

Storyboard is somewhat complete. Includes many assigned elements, in addition to most planned formats, necessary URL’s, and resources.
Basic Understanding

Storyboard is not complete. Includes few assigned elements or planned formats, necessary URL’s, and resources.
Needing Improvement

Storyboard is incomplete and lacks necessary URL’s, formats, and resources to complete project.
Overall Organization of Content

Exemplary

Logical, intuitive sequence of information. Menus and paths to all information are clear and direct.
Learned Concepts

Logical sequence of information. Menus and paths to more information are clear and direct.
Basic Understanding

Some logical sequence of information, but menus and paths are confusing or flawed.
Needing Improvement

No logical sequence of information; menus and paths to information are not evident.
Subject Knowledge

Exemplary

Subject knowledge and features are evident through 100% of the project (more than required). All information is clear, appropriate, and correct.
Learned Concepts

Subject knowledge is evident in 75% of the product. Information is clear, appropriate, and correct.
Basic Understanding

Some subject knowledge is evident through at least 50% of the project. Some information is confusing, incorrect or flawed.
Needing Improvement

Subject knowledge is evident in 25% of the project. Some information is confusing, incorrect or flawed.
Originality

Exemplary

The product shows significant evidence of originality and inventiveness. The majority of the content and many of the ideas are fresh, original, inventive, and based upon logical conclusions and sound research.
Learned Concepts

The product shows some evidence of originality and inventiveness. While based on an extensive collection of other people’s ideas, products, images and inventions, the work extends beyond that collection to offer new insights.
Basic Understanding

The work is an extensive collection and rehash of other people’s ideas, products, images and inventions. There is no evidence of new thought or inventiveness.
Needing Improvement

The work is a minimal collection or rehash of other people’s ideas, products, images and inventions. There is no evidence of new thought.
Graphical Design

Exemplary

The combination of multimedia elements with words and ideas takes communication and persuasion to a very high level, superior to what could be accomplished with either alone. The mixture brings about synergy and dramatic effects reaching the intended audience.
Learned Concepts

Design elements and content combine effectively to deliver a high impact message with the graphics and the words reinforcing each other throughout at least 75% of the project.
Basic Understanding

50% of the project contains graphical and multimedia elements accompanying the content but there is little sign of mutual reinforcement. There’s no attention paid to visual design criteria such as proportion, balance, and harmony restraint. There is some tendency toward random use of graphics.
Needing Improvement

25% of the project contains graphical and multimedia elements accompanying the content. Exaggerated emphasis upon graphics and special effects weakens the message and interferes with the communication of content and ideas.
Page Navigational Design

Exemplary

Pages contain all necessary navigational tools and buttons. Users can progress intuitively through screens in a logical path to find information.
Learned Concepts

Pages contain adequate navigational tools and buttons. Users can progress through screens in a logical path to find information.
Basic Understanding

Pages are difficult to navigate, but some buttons and navigational tools work. Users can navigate a few pages successfully.
Needing Improvement

Pages are either confusing and cluttered or barren and stark. Buttons or navigational tools are absent or confusing
Use of Enhancements

Exemplary

Appropriate amounts of video, audio, or 3-D enhancements are used effectively throughout 100% of the project to entice users to learn the content and enrich the interactive experience. Clips are long enough to convey meaning without being too lengthy.
Learned Concepts

Some video, audio, or 3-D enhancements are used appropriately throughout 75% of the project to entice users to learn the content and to enrich the interactive experience. In some cases, clips are either too long or too short to be meaningful.
Basic Understanding

Limited video, audio, or 3-D enhancements are present through 50% of the project and the application and use of the enhancements are appropriate.
Needing Improvement

25% of the project contains video, audio, or 3-D enhancements and/or use of the enhancements is inappropriate
Mechanics

Exemplary

Presentation has no misspellings or grammatical errors.
Learned Concepts

Presentation has fewer than two misspellings and/or grammatical errors.
Basic Understanding

Presentation has three of more misspellings and/or grammatical errors.
Needing Improvement

Presentation has four or more spelling errors and/or grammatical errors.
Copyright and Documentation

Exemplary

All sources are properly cited according to MLA style; Permissions to use any graphics from commercial web pages on other sources have been received, printed, and saved for future reference.
Learned Concepts

Most sources and property cited according to MLA style; Permissions to use any graphics from web pages or other sources have been received, printed, and saved for future reference.
Basic Understanding

Some sources have not been properly cited and all permissions have not been received.
Needing Improvement

Sources have not been properly cited and permissions have not been received.
Final Totals

Exemplary
Learned Concepts
Basic Understanding
Needing Improvement



Keywords:
  • website, multimedia, rubric, 21st century, project-based learning

Subjects:






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