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Media 
Media and Friday Challenge
Rubric Code: Z25W3A5
Ready to use
Public Rubric
Subject: (General)  
Type: Assessment  
Grade Levels: 6-8

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  Level 1

1 pts

Level 2

2 pts

Level 3

3 pts

Level 4

4 pts

Understanding Purpose & Audience

Level 1

Demonstrates limited understanding of the purpose and audience of media texts.
Level 2

Demonstrates some understanding of the purpose and audience of media texts.
Level 3

Demonstrates a clear understanding of the purpose and audience of media texts.
Level 4

Demonstrates a thorough and insightful understanding of the purpose and audience of media texts.
Critical Thinking & Analysis

Level 1

Provides minimal analysis of media messages, showing little awareness of bias, perspective, or intent.
Level 2

Provides some analysis of media messages, showing partial awareness of bias, perspective, or intent.
Level 3

Provides thoughtful analysis of media messages, recognizing bias, perspective, and intent.
Level 4

Provides insightful and critical analysis of media messages, demonstrating a deep understanding of bias, perspective, and intent.
Communication & Expression

Level 1

Expresses ideas with limited clarity and organization. Frequent errors affect meaning.
Level 2

Expresses ideas with some clarity and organization. Some errors affect meaning.
Level 3

Expresses ideas clearly and in an organized manner. Few errors.
Level 4

Expresses ideas fluently, clearly, and persuasively with strong organization. Few to no errors.
Creation of Media Texts

Level 1

Creates media texts with limited effectiveness in engaging the audience. Minimal use of techniques.
Level 2

Creates media texts with some effectiveness in engaging the audience. Some use of techniques.
Level 3

Creates media texts effectively, engaging the audience with appropriate techniques.
Level 4

Creates highly engaging and original media texts, demonstrating strong use of techniques.




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