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iRubric: Logo Design Rubric

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Logo Design Rubric Logo Design Rubric SWBAT: Students are tasked with assuming the role of an advertising team and will develop a logo and/or slogan using the design process to solve a problem. Students will create a logo and/or a slogan based on their groups priority question. The logo and/or slogan will be reproduced to be used on T-shirts, bumper stickers, posters, etc using a theme from their groups priority question. Rubric Code: XX969B4 By bmckoy Ready to use Public Rubric Subject: Arts and Design Type: Project Grade Levels: 9-12

Project
	Advanced 5 5 pts	Proficient 4 4 pts	Basic 3 3 pts	Below Basic 2 2 pts
Logo	Advanced This Logo clearly expresses the main idea of BHS culture change through the use of symbols and manipulation of the letters.	Proficient This Logo adequately expresses the main idea of BHS culture change through the use of symbols and manipulation of the letters.	Basic This Logo expresses main idea of BHS culture change through the use of symbols and manipulation of the letter in a limited fashion.	Below Basic This Logo does not express the main idea of BHS culture change through the use of symbols and manipulation of the letters.
Craftsmanship/ Skill	Advanced The artwork shows excellent craftsmanship, and attention to detail.	Proficient The artwork shows average craftsmanship and attention to detail.	Basic The artwork shows below average craftsmanship and little attention to detail.	Below Basic The artwork shows poor craftsmanship and no attention to detail.
Creativity/ Originality	Advanced The artwork clearly demonstrates personal expression. Solution is very inventive.	Proficient The artwork demonstrates an average amount of personal expression. Demonstrates some inventiveness.	Basic The artwork demonstrates little personal expression and inventiveness.	Below Basic The artwork lacks evidence of personal expression and inventiveness.
Design	Advanced The design is easy to understand and is visually compelling.	Proficient The design is relatively easy to understand and is somewhat visually compelling.	Basic The design is difficult to understand and is confusing.	Below Basic The artwork lacks thoughtful design.
Enter Title
Squad Scoring	Advanced Squad 1 ____ out of 20 Squad 2 ____ out of 20	Proficient Squad 3 ____ out of 20 Squad 4 ____ out of 20	Basic Squad 5 ____ out of 20 Squad 6 ____ out of 20	Below Basic Squad 7 ____ out of 20